Thanksgiving Day officially starts the holiday season in the United States. Whether your business is in any way related to selling turkeys or not, you can earn a share of the marketing goodness out of this holiday.
In case you haven’t started anything yet, you still have two weeks to run a marketing campaign for Thanksgiving. Here are some ideas tied up with this holiday that will delight your customers:
Share Your Turkey Recipe
The Thanksgiving menu won’t go without a turkey.
Suggest a new turkey recipe your customers can prepare. Share it through an engaging EDM that will entice every recipient to try your recipe.
Another way to help them have the best turkey dinner is to share a video showing everything from preparation to presentation. Remember to keep the video as short as possible. You don’t want to lull them to sleep or find another cooking video elsewhere.
Don’t have an original recipe? You can always curate the best ones you can find. Create a Pinterest board and pin all sumptuous turkey dishes they can gobble on.
Post a Contest
People love a good contest. Even if it’s as simple as asking them to submit their Thanksgiving celebration photos, it could still be loads of fun. You know how user-generated content isn’t just about getting contest entries. It’s about engaging your customers and knowing more about the people who are patronizing your brand. In case you forgot, you can use our site to post your contest.
Say ‘Thank You!’
Send an eCard to your most loyal customers. Making them feel appreciated is the simplest yet the most effective strategy to boost your customer loyalty.
Share Your Blessings
Since Thanksgiving is a celebration of blessings received, what better way to celebrate it than to share blessings multiple times over? Find an organization that means something to your business and hold an activity like a donation drive for its beneficiaries.
Offer discounts to your customers who will bring something for your donation drive. You make your customers happy with their discounted purchases and the beneficiaries too, for the blessings you’re extending their way.
Pay It Forward
You want another way to pay the blessing forward? Hire freelancers to carry out all your marketing plans for Thanksgiving. Whatever you need -- poster, email template, video, -- posting projects to get them done will benefit more people and not just your business.
Do any of these for Thanksgiving and we’re sure that your customers will surely be thankful that they’ve supported your business all year round.