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Alaina. Trainer.

I wanted to keep the logo to a very simple mark, so using custom type I have been able to incorporate an active feel without the need to illustrate the obvious fitness equipment to demonstrate the bus iness. Th colour scheme has been chosen to reflect the female clientele you mentioned in the brief. The font choice has been chosen to keep the logo/brand feeling fresh and modern to appeal to a variety of audiences. I have mocked up a couple of ways the logo could be used and also a couple of colour variations. Would be great to hear your thoughts. Thanks Andy

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