Create a BRAND NAME for IT product line
- Status: Closed
- Prize: $60
- Entries Received: 114
- Winner: Loocasso
Contest Brief
THE TASK: We need to change the BRAND NAME for the product line „DPA CLOUD” and come up with the new name instead of the name ‘CLOUD’.
DPA is an IT solution and service company, founded in 1997 in Riga, Latvia, expanded rapidly across Eastern Europe (more info on www.dpa.lv). We continually plan, build, support and manage IT infrastructure solutions that help our customers to achieve their business goals.
We offer our clients set of infrastructure solutions based on the cloud technologies under the product line which we need to name (at the moment temporary name is „DPA CLOUD”)!
Detailed requirements:
1. Goal of the BRAND NAME - to represent the product line providing infrastructure solutions and cloud technology services.
2. The name of the product line should start with DPA, so in the end the brand name should be „DPA ............”! So basically in an existing temporary name “DPA CLOUD” you should just replace the name ‘CLOUD’ with something new.
3. Name should describe, represent and have associations with infrastructure solutions as well as cloud technologies, virtualization. Here you can see infrastructure services: http://www.dpa.lv/en/solutions/infrastructure-solutions and cloud services: http://www.dpa.lv/en/cloud/cloud that we provide under this product line.
4. As an example we can mention – "Microsoft Azure", specifically name ‘Azure’.
5.Brand name should be usable internationally, so you should use English language as basis. You can derive the name from other names and it's not obligatory for this name to have a specific meaning, it can be abstract, but it should sound good and should have no bad meaning in any language.
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