Design a Logo for a restaurant in China (Shanghai)

  • Status: Closed
  • Prize: £90
  • Entries Received: 11
  • Winner: viju3iyer

Contest Brief

This project involves designing a trendy and classy restaurant logo that will be based in the heart of Shanghai. It is important that the logo can stand the test of time as we plan to open multiple chain stores.

Our restaurant concept is fresh high quality food in a lively, buzzing atmosphere providing Cantonese food. The target market that we aim to attract are 20-35 year old and therefore must appeal to the young professional crowd in Shanghai and must be artistic as well as staying true to our name - Fire and Wood, the Chinese characters for this company are 有木有火.

Logo must include the English and Chinese name. At this moment in time we would like to go with the English writing being more pronounced.
Please try not to incorporate a bowl and chopsticks into the logo but we feel this is overused and lacks originality.
If you are using fire in your logo please use your creative skills to make something that hints at a fire but isn't a classic obvious flame. There are a lot of logos just using a classic flame look but we feel this is not creative enough

Feel free to contact us for additional inquiries to this project.

Recommended Skills

Public Clarification Board

  • chanmack
    chanmack
    • 11 years ago

    Nice job ^^

    • 11 years ago
    1. viju3iyer
      viju3iyer
      • 11 years ago

      Thanx Mate..

      • 11 years ago
  • lehaidang151
    lehaidang151
    • 11 years ago

    wait for me!

    • 11 years ago
  • hilfiz85
    hilfiz85
    • 11 years ago

    #214 last attempt. Thanks

    • 11 years ago
  • nongphonw29
    nongphonw29
    • 11 years ago

    please # 213 change the font again.

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    since it is getting close to deadline we are rejecting alot of logos now. This is a very hard decision for us since it will come down to a board discussion amongst 6 people. There are some excellent designers here and we will certainly be sorry that such talented people may lose the competition!

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    We have decided that we do not want the words Chinese restaurant incorporated into the logo. Please amend.

    • 11 years ago
    1. viju3iyer
      viju3iyer
      • 11 years ago

      #205 pls...

      • 11 years ago
    2. nongphonw29
      nongphonw29
      • 11 years ago

      please # 212 cut the words Chinese restaurant

      • 11 years ago
  • chanmack
    chanmack
    • 11 years ago

    #196 #195 New concept :)

    • 11 years ago
  • viju3iyer
    viju3iyer
    • 11 years ago

    #194 pls..

    • 11 years ago
  • kumopino
    kumopino
    • 11 years ago

    #192 #193

    • 11 years ago
  • chanmack
    chanmack
    • 11 years ago

    Logo update #191

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    This is the situation, we have not chosen a logo yet. Every day about 10 new logos appear for us to look at on top of those that are continually reinventing their logo. We cannot afford to give those logos which are too far from what we want any time as this would be poor use of time and defer the time we can spend on logos that are nearest to what we wish for. We appreciate the time and effort you do spend on your logos however.

    • 11 years ago
    1. oskysum
      Contest Holder
      • 11 years ago

      @chanmack can you try encorporating some wood background or wood nature into your logos?

      • 11 years ago
    2. chanmack
      chanmack
      • 11 years ago

      Thank you for your detailed explanation, I'm for you to try some new possibilities for the design of light wood, do some younger LOGO

      • 11 years ago
  • chanmack
    chanmack
    • 11 years ago

    #187 For young customers

    • 11 years ago
  • bhogiram
    bhogiram
    • 11 years ago

    my another entries #185 #186 check my works pls ,thank you

    • 11 years ago
    1. bhogiram
      bhogiram
      • 11 years ago

      hope you like it

      • 11 years ago
  • chanmack
    chanmack
    • 11 years ago

    #183
    Use wood to show LOGO

    • 11 years ago
    1. chanmack
      chanmack
      • 11 years ago

      #184 Update

      • 11 years ago
  • prbernal
    prbernal
    • 11 years ago

    kindly rate #172, thanks

    • 11 years ago
  • alpzgven
    alpzgven
    • 11 years ago

    #181 #182

    • 11 years ago
  • chanmack
    chanmack
    • 11 years ago

    New try #180

    • 11 years ago
  • alpzgven
    alpzgven
    • 11 years ago

    Please comment and rate #164 #165 #166 #167

    • 11 years ago
  • viju3iyer
    viju3iyer
    • 11 years ago

    Pls check #179 .. Thank U..

    • 11 years ago
  • nongphonw29
    nongphonw29
    • 11 years ago

    Hi. Feel free to take a look at entry #173#174#175#176#177#178 . l'm up date new design Thank you.

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    My personal favourites (not representative of whole board) are: viju3iyer and Yiama's.
    They are vastly different but both fit our criteria. Viju3iyer's has a unique graphic with a circle and smoke coming out, but it is done with class and art. The font is classy and clear. He has also put all of those designs into one picture so it hasn't spam my page (easier to navigate for us)

    Yiama's on the other hand is also a very cool unique logo. We feel this logo could fit into any metropolitan city in the world. We feel it has a good London fashionable design to it. The letters are arranged very interestingly.

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    In general 3 stars are given to logos the company likes at this point in time, you can see there are big variations in design because we feel the top logos do follow our brief. We are looking for original ideas, not just "Fire and Wood" written in a partcular font, and then the chinese characters written next to it.

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    Our decor will be composed of light wood similar to "element fresh" decor in Shanghai. Feel free to google Element fresh's decor (please note however we do not want a logo like theirs). But if you have an idea of the decor we are going for this should give some indication or logo design. Some of the logo designs we are seeing look more like they belong with a fast food restaurant, which we are not. We are a restaurant targeting 21 - 35 Year Olds. The logo must be artistic, trendy and original.

    • 11 years ago
  • SirTzusky
    SirTzusky
    • 11 years ago

    Hi. Feel free to take a look at entry #160 . Thank you.

    • 11 years ago
  • chanmack
    chanmack
    • 11 years ago

    #157 #145 Please feel free to check.

    • 11 years ago
  • Renovatis13a
    Renovatis13a
    • 11 years ago

    Please check option #155. Thank you.

    • 11 years ago
  • mostafasamy85
    mostafasamy85
    • 11 years ago

    check #154 thanks

    • 11 years ago
  • oskysum
    Contest Holder
    • 11 years ago

    Thank you all for your contributions, there are some excellent logos and we are definietely having difficulting chosing the more appropriate one, keep up the good work!

    • 11 years ago
    1. chanmack
      chanmack
      • 11 years ago

      May I know that the restaurant is to provide senior Shanghai cuisine?

      • 11 years ago
    2. chanmack
      chanmack
      • 11 years ago

      With Chinese classical style more suitable for Shanghai people, but younger prefer modern style

      • 11 years ago
  • hilfiz85
    hilfiz85
    • 11 years ago

    Looks like CH has already someone in mind.. Obvious when no comments are given to entries.

    • 11 years ago
  • viju3iyer
    viju3iyer
    • 11 years ago

    #148 pls..

    • 11 years ago
  • creativeartisto
    creativeartisto
    • 11 years ago

    hi sir, pls check my entries #140 #141 #142 thank you :)

    • 11 years ago
  • FlexKreative
    FlexKreative
    • 11 years ago

    Hi , please check #137 and #138

    • 11 years ago
  • Renovatis13a
    Renovatis13a
    • 11 years ago

    Hello, please check and comment concept . #139.
    谢谢

    • 11 years ago
  • YeeHaaCoZa
    YeeHaaCoZa
    • 11 years ago

    Any comments #122

    • 11 years ago
  • alpzgven
    alpzgven
    • 11 years ago

    Please check . #133 #132 Please give comment. Thank you.

    • 11 years ago
  • nongphonw29
    nongphonw29
    • 11 years ago

    Check#124#123

    • 11 years ago
  • aadityamanjareka
    aadityamanjareka
    • 11 years ago

    #120 #119 have a look over it

    • 11 years ago
  • NickDemis
    NickDemis
    • 11 years ago

    #115

    • 11 years ago
  • NickDemis
    NickDemis
    • 11 years ago

    #113 #114

    • 11 years ago
  • NickDemis
    NickDemis
    • 11 years ago

    Check #112

    • 11 years ago
  • NickDemis
    NickDemis
    • 11 years ago

    Check #111

    • 11 years ago

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