Design eines Logos for Eastside Kö

  • Estado: Closed
  • Prêmio: $380
  • Inscrições Recebidas: 441
  • Vencedor: arteq04

Resumo do Concurso

1. General information

Eastside Kö is an initiative of currently 7 shops at the eastside of the famous Königsallee (called Kö) in Düsseldorf, Germany. They are located on the Berliner Allee and Steinstaße which is only some hundred meters away from the famous Kö.
The Königsallee is most probably the most famous shopping street in Germany and well known worldwide with a lot of Designer shops like Armani, Hermes, Gucci, Prada, Jil Sander, Yves Saint Laurant, etc etc. [url removed, login to view]
The Eastside Kö shops are not less attractive and at least as glamorous as most of the Kö shops. In Detail there are participating:
Uth Bath Couture – exclusive bath shop
Allmilmö – high quality kitchens with very special designs
Hästens – Swedish boxspring bed manufacturer, with high quality materials and 25 years of guarantee
Real Estate Böcker – partner for exclusive properties
Einhorn Iteriors – high quality furniture store
Lunatic – fashion store with lots of designer brands
Carin Bartholomé – society hair dresser
Some more shops will follow during the next years
The reason for this initiative is to step out of the shadow of the Kö, to make people aware that there are very exclusive shops nearby
They plan to have a yearly event in autumn with special promotions, food, beverage in each shop and after party in one of the shops.
The customers are well situated, between 35-65 years, quite often double income no kids, sophisticated, brand-conscious and quality-conscious

2. Information on the product (Eastside Kö = initiative and event)

Positioning:
Eastside Kö is a shopping area nearby the famous Königsallee and these shops are not less exclusive. They provide high quality products with special designs and first class service.

Description:
Eastside Kö will be as well the name of the yearly event, held one day in October, from 5 to 10 pm + after event party. The event is held to keep in touch with their existing customers and to profit from the network of shops. They present to the existing and potential customers exclusively new products and/or promotions that are not available for the public by that date. We will ask the people to bring their friends to the event to chat, to eat and drink, to see & test new products, to get special offers and to have a look into the shops they don’t know yet.

Benefit for the customer
Meet and chat to people that like the same high quality products
Get advantage of special offers that are made especially for the event
Take the opportunity to invite friends for an entertaining evening with good food, drinks and after party.

3. Tasks
Create a Logo for Eastside Kö (2 versions: colour and monochrome)
We need Adobe Illustrator and Adobe Photoshop PSD Files and all rights of this Files.

4. Marketing goals
The goal is to increase the customer loyality on the one hand and to profit from the network of shops to gain new customers.
Increase revenue with new customer and Cross- Upselling with existing customers

5. Main message
Eastside Kö ist the must attend event for high quality & design shopping and services. They can go on discovery tour beyond the paths they know, at the Eastside of the Kö and have an enjoyable evening with friends and like-minded people.

6. USP
Eastside Kö is a bundle of shops that combine
Quality
Design and
Professional Service with customer centric approach

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  • antodezigns
    antodezigns
    • 4 anos atrás

    I can see why Arteq04 won. He never got carried away like we did. Simple and to the point. It takes a seasoned professional to be that simple and striking. Let's all learn from each other. Tomorrow this will help us in another contest. Congratulation ARTEQ04!

    • 4 anos atrás
    1. arteq04
      arteq04
      • 4 anos atrás

      thank you... tonybugas & antodezigns !

      • 4 anos atrás
  • tonybugas
    tonybugas
    • 4 anos atrás

    Congratulation ARTEQ04!

    • 4 anos atrás
  • schaturv
    Titular do Concurso
    • 4 anos atrás

    Dear all,

    thanks for your logos. We have to dicuss about it. I will inform you about the contest winner next week.

    Thanks again

    • 4 anos atrás
    1. Clancreativo
      Clancreativo
      • 4 anos atrás

      Can not believe that won the person who just "designed" by copying other design!

      • 4 anos atrás
  • Clancreativo
    Clancreativo
    • 4 anos atrás

    Can not believe I won the person who just "designed" copiadose other design!

    • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    hi, please see my private message...thanks!!!

    • 4 anos atrás
  • Clancreativo
    Clancreativo
    • 4 anos atrás

    Hi, there is a contest winner?

    • 4 anos atrás
  • Kuczakowsky
    Kuczakowsky
    • 4 anos atrás

    Hi There, please check #542, Thank You.

    • 4 anos atrás
  • suraj20038
    suraj20038
    • 4 anos atrás

    thank you for liking my submit #540

    • 4 anos atrás
  • suraj20038
    suraj20038
    • 4 anos atrás

    Very simple #423

    • 4 anos atrás
  • suraj20038
    suraj20038
    • 4 anos atrás

    I have unique design for you #428

    • 4 anos atrás
  • tonybugas
    tonybugas
    • 4 anos atrás

    pls check #522,#523.tnx

    • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    #519 #521 please rate and give feedback...thanks!

    • 4 anos atrás
  • Dokins
    Dokins
    • 4 anos atrás

    #510

    • 4 anos atrás
  • antodezigns
    antodezigns
    • 4 anos atrás

    Please #502 and #492

    • 4 anos atrás
  • sagorak47
    sagorak47
    • 4 anos atrás

    #505 & #506.

    • 4 anos atrás
  • paxslg
    paxslg
    • 4 anos atrás

    #500 AND #501..

    • 4 anos atrás
  • Cozmonator
    Cozmonator
    • 4 anos atrás

    If you could give feedback on #410 & #456, thankyou.

    • 4 anos atrás
  • antodezigns
    antodezigns
    • 4 anos atrás

    Please look at #492, #437, #424, #418

    • 4 anos atrás
  • Don67
    Don67
    • 4 anos atrás

    please check and also give feedback thanks............

    • 4 anos atrás
  • danyphantom2040
    danyphantom2040
    • 4 anos atrás

    Please check entry #183

    • 4 anos atrás
  • OmB
    OmB
    • 4 anos atrás

    Hello! Please view #471 ! Thank You!

    • 4 anos atrás
    1. OmB
      OmB
      • 4 anos atrás

      Also please view #473 #474 --> Provide feedback if possible! Thank you!

      • 4 anos atrás
  • vamsi4career
    vamsi4career
    • 4 anos atrás

    plz check #405..thank you.!

    • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    #465 #466

    • 4 anos atrás
  • twindesigner
    twindesigner
    • 4 anos atrás

    please check #452 #453 #454 Best regards!

    • 4 anos atrás
    1. twindesigner
      twindesigner
      • 4 anos atrás

      also check #462 #463 #464 Thank you !

      • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    #450 #398

    • 4 anos atrás
  • ilocun14
    ilocun14
    • 4 anos atrás

    # 451 Vielen Dank

    • 4 anos atrás
  • Cozmonator
    Cozmonator
    • 4 anos atrás

    Just a heads up some copying conflicts are going on with logo entrant #1, #275, also #309.

    Please look: https://www.freelancer.com.au/contest/Design-a-Logo-for-QubitLogic-33378-by-shubhamsehgal214-8442533.html

    • 4 anos atrás
    1. alamin1973
      alamin1973
      • 4 anos atrás

      What? Clipart? All my designs are own creation.

      • 4 anos atrás
    2. Cozmonator
      Cozmonator
      • 4 anos atrás

      I just wanted to have it mentioned I am not blaming anyone. I just don't like people copying, especially if they call themself a designer.

      • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    #450

    • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    #398

    • 4 anos atrás
  • graphics7
    graphics7
    • 4 anos atrás

    What ever Clancreativo said below is true.
    the concept of #184 is totally taken from #147, #148 ,#149.
    Rather rating the later designs the direction should be given to the designers who submitted earlier their designs with the original concepts.

    • 4 anos atrás
  • Clancreativo
    Clancreativo
    • 4 anos atrás

    We do not want to create any conflict but we think being scored with higher value added designs after our proposals and are very similar to our designs. Therefore we believe that we should consider us and discuss modifications Obre wish, but do not allow plagiarism. See Entry # 341. (Our proposal is Entry # 274)

    • 4 anos atrás
    1. alamin1973
      alamin1973
      • 4 anos atrás

      I agree with you

      • 4 anos atrás
    2. graphics7
      graphics7
      • 4 anos atrás

      True...!

      • 4 anos atrás
  • suraj20038
    suraj20038
    • 4 anos atrás

    alfonself2012 is a cheater. this person copy the logo. all designer see this link http://blog.logoswish.com/amazing-logo-design-inspiration-from-pinterest/

    • 4 anos atrás
    1. Anuv
      Anuv
      • 4 anos atrás

      :O ya its a same design :p

      • 4 anos atrás
  • riadbdkst
    riadbdkst
    • 4 anos atrás

    please check #440

    • 4 anos atrás
  • alamin1973
    alamin1973
    • 4 anos atrás

    #413, #341 and #274

    • 4 anos atrás
  • budi17
    budi17
    • 4 anos atrás

    hallo CH please check and give me feedback for my design #421 #422. Thanks CH

    • 4 anos atrás
  • antodezigns
    antodezigns
    • 4 anos atrás

    #424, Thanks

    • 4 anos atrás
  • wastrah
    wastrah
    • 4 anos atrás

    #419 and #420 thanks.

    • 4 anos atrás
  • antodezigns
    antodezigns
    • 4 anos atrás

    Please give feedback on #418. Thanks

    • 4 anos atrás
  • vamsi4career
    vamsi4career
    • 4 anos atrás

    plz check #405..thank you.!

    • 4 anos atrás
  • RainbowPens7
    RainbowPens7
    • 4 anos atrás

    Please check my design #387

    • 4 anos atrás
  • arteq04
    arteq04
    • 4 anos atrás

    #398 please check... thanks!

    • 4 anos atrás

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