High Performance Adult (HPA) T-Shirt Design
- Status: Open
- Prize: $100
- Entries Received: 1408
Contest Brief
Project Overview
I'm building an apparel brand called High Performance Adult (HPA) focused on adults who prioritize discipline, capability, consistency, and performance in everyday life.
This is not a fitness apparel brand in the traditional sense. We are not creating flashy gym clothing, bodybuilding graphics, or influencer-style designs.
Our apparel is built around clean, bold, typography-driven statements that represent a mindset and lifestyle.
Examples:
BUILT NOT BOUGHT
HABITS NOT HACKS
EARNED NOT ENTITLED
CAPABLE NOT COMFORTABLE
DISCIPLINE OVER DESIRE
The goal is to create graphics that feel timeless, premium, athletic, and intentional.
Current Project
I already have a design direction established and need a designer to help convert concepts into professional print-ready apparel graphics.
For this first project, I need a high-quality recreation and refinement of a typography-based design featuring:
BUILT NOT BOUGHT
Requirements:
Print-ready apparel graphic
Transparent background
Vector format (AI, EPS, SVG)
High-resolution PNG export
Clean typography
Proper spacing and alignment
Screen-print and DTF friendly
Ability to scale without loss of quality
Design Style
Think:
Athletic lifestyle brands
Modern military-inspired design
Premium typography
Bold and minimal
Strong use of hierarchy and contrast
Avoid:
Cartoon graphics
Skulls
Flames
Generic fitness graphics
Bodybuilding aesthetics
Overly distressed streetwear styles
AI-looking artwork
The phrase itself should be the hero.
Primary Colors
HPA Red: #C5281F
White: #FFFFFF
Black: #1A1A1C
Secondary Colors (Used Sparingly)
Warm Tan: #C6B59A
Gray: #9EA3A8
Deliverables
For this initial project:
1. Final Vector Files
AI
EPS
SVG
2. Print Files
Transparent PNG
4500 x 4500 px minimum
3. Mockups
Black shirt mockup
White shirt mockup
Ideal Designer
Looking for someone with experience in:
Apparel design
Streetwear design
Athletic apparel
Typography systems
Print production
Vector illustration
Bonus if you've worked with:
Screen printing
DTF printing
Shopify apparel brands
Long-Term Opportunity
This is the first design in a larger collection.
Future projects include:
20+ typography-based shirt designs
Hoodie graphics
Hat graphics
Collection branding
Shopify creative assets
Social media campaign graphics
If we work well together, I am looking for a long-term design partner rather than a one-time freelancer.
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