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Rebranding is an important process of refreshing the image of a company, product, or service. It might involve repositioning it in the marketplace, and updating its visuals to better reflect its values and interests. Rebranding can be undertaken for a variety of reasons, such as staying ahead of competitors, expanding into new markets, or gaining more attention from customers.

A freelance rebranding expert can help a client analyze their target audience, synthesize their brand values, develop a creative concept for the new branding & identity system, establish logos and design other visuals for their marketing campaigns. They can also help manage copywriting for their new website to create unique positioning & messaging that best conveys the new identity.

When selecting a rebranding freelancer, you should look out for experience in a relevant field such as graphic design, branding & identity design, marketing or advertising. You should also look out for evidence that they take pride in their work – showcasing previous projects on their portfolio or profile page is a great way to get an indication of their skillset. When it comes to price point that you should expect to pay your freelancer professional per hour: rates vary widely depending on location and experience. However, most experienced rebranding experts charge approximately US$50 to US$200 per hour.

When hiring a rebranding expert on Freelancer.com you can be confident you are hiring someone with the necessary skills and experience who offers competitive pricing. Plus you can take advantage of the secure funds escrow system and access to the world’s largest freelancing community. So why wait? Post your project today and get started on bringing your brand up-to-date.