More and more, businesses are realizing how important package design is when it comes to their products. Package design refers to the science, art, and technology involved with packaging certain products for distribution, sale, and use. It is absolutely integral to the launch of a product, and helps to communicate values and principles of the company or product, in order to help create brand loyalty.
This includes packaging that will actually protect the product during its distribution phase, to ensure that the customer receives a product that is not damage or defective in any way. This also includes graphics and labels that could entice the potential consumer in a retail atmosphere to have a look at the product, or look closer, and potentially make a purchase. It guarantees the safety of consumers, the fact that the product will be intact, while also promoting the company as a whole.
The recognizability of a company can be tied to package design, by consumers recognizing the shape of a Coca-Cola bottle immediately, or the iconic way that certain Apple products are packaged. The uniqueness of the package design can help communicate to the consumer that the brand is one-of-a-kind, which can encourage long-term loyalty, which means more market share for the company.
Contratar Package Designers
Need artwork for a (confidential) celebrity backed super premium spirit brand bottle label (front and back) to be screen printed on custom glass bottle. Product rendering available, (will need to to replicate/redesign) …will provide logo in vector format and verbiage. Looking for luxury design, typography based, gender neutral but slightly skewing feminine (25-40yo.) Product will be imported to USA market. Label must be compliant/meet TTB Guidelines so we can obtain label approvals. Knowledge/familiarity with laws & process required. Will need to coordinate with printer/producer in China. Must have experience with all of the above (prefer 5+ yrs.) Deadline approx 2 weeks. Additional details and assets to be provided upon completion of an NDA.
Hello, we are looking for passionate and motivated talents, to join our marketing, branding and design team. Based in Zurich, Switzerland, HW-61 work for Swiss and international companies and seeks freelancers with ambitious of reach great results. The designer needs to have already a few years of experience Send us your portfolio and let’s get started.