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I run an online sportsbook and need fresh, high-impact email content that keeps existing players engaged and loyal. The core of the job is customer-retention campaigns, so every subject line, pre-header, and call-to-action must be tuned to lift open and click-through rates while staying true to our brand voice and the strict regulations around i-gaming. What I need from you • Draft concise, persuasive copy for maintenance-style emails—think re-activation nudges, personalised tips, VIP updates, and seasonal reminders. • Translate each message flawlessly between English and Bahasa Indonesia, maintaining tone and intent. • Optimise every send for maximum opens and clicks: compelling subject lines, inbox-friendly preview text, clear segmentation cues, and data-driven A/B test suggestions. • Double-check compliance with both our brand guidelines and regional gambling laws before delivery. Acceptance criteria 1. At least three customer-retention email sequences (welcome back, loyalty boost, inactivity win-back) in bilingual format. 2. Each sequence includes subject line options, body copy, CTA variants, and a brief note on optimisation logic. 3. Copy is proof-read, regulation-safe, and ready to import into our ESP (HTML tags kept light and semantic). Experience with sportsbook or wider gambling content is strongly preferred because nuance matters here. If you can pair sharp copy with smart optimisation tactics that strengthen brand loyalty, I’m ready to collaborate right away.
Project ID: 40264987
14 proposals
Remote project
Active 3 mos ago
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