Seeking submissions for an article with the following subject:
Power to the people: driving growth from conversations.
Word length: 700-800 words supplied in a Word Document
Tone: Instructional, informative – NOT ADVERTORIAL
Audience: Ecommerce managers, IT managers, procurement officers, business owners, digital marketing managers, logistics/supply chain managers.
Objective: To provide information, advice and insights of genuine value to the audience, not the advertiser. The audience should gain one or all of the following from reading the article:
- Practical insights to improve their business
- Improved understanding of relevant technical aspects of ecommerce/digital marketing
Sample Content Breakdown:
Headline – designed to highlight topic and generate reader interest
Precede – very brief ‘teaser’ of content to come used to establish relevance to audience (approx.. 30 words)
Introduction – introduce the topic and outline why the audience should take an interest. May incorporate research figures to support relevance of topic to audience needs (approx. 60 words)
Key Instructional Component – 3 to 5 sections recommended, designed to address any of the following (depending on chosen angle of article):
- Business challenges and solutions
- Breakdown of research and insights
- Overview of relevant products
- Review of technology or solutions
Conclusion (summary of key takeaway messages, approx.. 100 words)
Sample content in attached document.
12 freelancers are bidding on average $103 for this job
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