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Marketing Operations & B2B Lead Generation Specialist Freelance / Remote / Long-Term Lane Automotive is looking for a Marketing Operations & B2B Lead Generation Specialist to help scale our outbound marketing engine. This is a hands-on execution role focused on: B2B list building and data sourcing CRM and prospect database management Campaign support across Google, Meta, and LinkedIn AI-assisted workflows and automation Freelancer coordination across design, copywriting, SEO, and related tasks What you’ll do Build and maintain clean, high-quality B2B prospect lists Research, clean, enrich, segment, and organize lead data Support outbound campaigns, email sequences, and campaign execution Use AI tools like ChatGPT and Claude in daily workflows Build automations using Zapier, Make, and CRM workflows Help coordinate freelancers and keep projects moving efficiently Requirements 2+ years in B2B marketing or marketing operations Strong experience with list building and data sourcing Daily use of AI tools Experience with Zapier, Make, or similar automation tools Experience with Google, Meta, or LinkedIn campaigns Familiarity with HubSpot or similar CRM systems Strong Excel / Google Sheets skills Nice to Have SEO tool experience such as Ahrefs or SEMrush Landing page optimization experience Google Ads / HubSpot or similar certifications Compensation $40–$80/hour Flexible workload Long-term opportunity Performance-based incentives available To Apply Please answer: Have you built B2B prospect lists from multiple data sources? Do you use AI tools daily in your workflow? Have you built automations with Zapier, Make, or similar tools? Do you have CRM experience such as HubSpot? Have you supported campaigns across Google, Meta, or LinkedIn?
Project ID: 40394221
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29 freelancers are bidding on average $56 USD/hour for this job

With over a decade of experience in high-scale systems and B2B marketing operations, I understand Lane Automotive's goal to scale their outbound marketing engine for automotive operations. My background in handling complex projects, such as serving over 1 million users and working in high-security FinTech environments, directly applies to the challenges of this project. A strategic insight for this project involves leveraging AI tools for efficient workflows and automation, which I have successfully implemented in past projects. For example, I have experience in building and maintaining clean B2B prospect lists from multiple data sources, using AI tools daily in workflows, and creating automations with Zapier. These achievements showcase my ability to handle the technical complexities required for this role. To discuss further how my expertise can benefit Lane Automotive's marketing operations and lead generation efforts, feel free to message me. I look forward to collaborating on the roadmap to scale your automotive outbound marketing successfully.
$64 USD in 15 days
6.9
6.9

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$60 USD in 40 days
5.4
5.4

Dear , We carefully studied the description of your project and we can confirm that we understand your needs and are also interested in your project. Our team has the necessary resources to start your project as soon as possible and complete it in a very short time. We are 25 years in this business and our technical specialists have strong experience in Internet Marketing, SEO, Data Entry, CRM, Leads, Email Marketing, Lead Generation, B2B Marketing, Data Management, Google Ads and other technologies relevant to your project. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Sales department Tangram Canada Inc.
$50 USD in 5 days
5.7
5.7

Greetings, I'm excited to see that Lane Automotive is looking for a Marketing Operations & B2B Lead Generation Specialist. It seems you need someone to help build and manage B2B prospect lists, coordinate campaigns, and utilize automation tools to streamline processes. My approach would involve cleaning and enriching data to ensure high-quality leads while leveraging AI tools daily to enhance efficiency. With over two years of experience in B2B marketing, I have successfully built prospect lists from various sources and managed CRM systems like HubSpot. I also have hands-on experience with automation tools like Zapier, which can help optimize your workflows. Supporting campaigns across platforms like Google, Meta, and LinkedIn is something I'm well-versed in, ensuring that your outreach is effective and engaging. Best regards, Muhammad Arshman
$64 USD in 7 days
4.7
4.7

Hello, As a result of a detailed review of your project requirements, I fully understand the scope and expectations. I have hands-on experience in B2B lead generation, CRM workflows, and marketing automation, and I’m available to support and scale your outbound engine immediately. I bring deep expertise in Lead Generation, B2B Marketing, CRM, Data Management, Excel/Google Sheets, Email Marketing, Google Ads, LinkedIn Campaigns, Zapier, Make, and AI tools with over 10 years of experience. I focus on building clean, enriched prospect lists from multiple sources, structuring CRM pipelines, and automating workflows to support consistent outbound campaigns and performance tracking. I have a couple of quick answers. • Yes, I have built B2B prospect lists from multiple sources with enrichment and segmentation. • Yes, I use AI tools like ChatGPT daily for data workflows and campaign support. • Yes, I have built automations using Zapier and Make. • Yes, I have CRM experience including HubSpot. • Yes, I have supported campaigns across Google, Meta, and LinkedIn. I would be glad to discuss further details and am ready to start immediately. Looking forward to hearing from you. Best regards, Carlos
$40 USD in 40 days
3.7
3.7

What specific industries are we targeting for these B2B lists, automotive retailers or fleet managers? I ask because scaling Lane Automotive’s outbound engine requires a precise data enrichment strategy to ensure the Zapier/Make automations trigger sequences that actually convert. How I’ll Drive Results: Data Sourcing & Enrichment: I’ll build segmented B2B lists from multiple sources, ensuring every lead is cleaned and organized within HubSpot for maximum deliverability. AI-Powered Automations: I use Claude and ChatGPT daily to optimize workflows; I’ll build Make/Zapier connections to bridge your CRM and outbound campaigns. Campaign & Team Coordination: I’ll manage the technical execution of your Google, Meta, and LinkedIn ads while ensuring your design and SEO freelancers hit their deadlines. Answers to your requirements: List Building: Yes, I’ve built multi-source B2B lists with a focus on data hygiene. Daily AI: Integrated into my research, copy-drafting, and data cleaning. Automations: Proficient in Zapier/Make for real-time CRM syncing. CRM: Extensive experience managing HubSpot databases. Campaigns: Supported paid traffic execution across all major platforms. I’m ready to act as your "execution engine" to keep projects moving efficiently. -Nuel Should I start by auditing your current lead sourcing workflow to see where we can implement the first AI automation?
$55.55 USD in 40 days
4.1
4.1

Hi Lane Automotive team, I understand you’re scaling a hands-on outbound marketing engine and need a reliable, AI-enabled Marketing Operations & B2B Lead Generation specialist who can own list-building, data hygiene, CRM workflows, and cross-channel campaign support while coordinating design, copy, and SEO freelancers. What I’ll deliver: - Build and continuously clean/enrich high-quality B2B prospect lists from multiple sources; segment by ICP and lifecycle stage. - Manage CRM/data workflows (HubSpot or similar), ensure data quality, dedup, and enrichment rules; create automated lead handoffs. - Support outbound campaigns across Google, Meta, LinkedIn; optimize sequences and cadences. - Implement AI-assisted workflows (ChatGPT/Claude) for faster content, personalization, and response routing. - Build automations with Zapier/Make and CRM workflows; monitor, test, and iterate. - Coordinate freelancers (design, copywriting, SEO) to keep campaigns moving on track. Deliverables: - Clean, segmented B2B prospect lists with enrichment notes; ongoing data hygiene dashboards. - Automated workflows and campaign playbooks; documented KPIs and reporting cadence. - AI-assisted templates and workflows for faster execution; integration with existing stacks. - Weekly status updates and a shared project plan. Budget + timeline: - Rate: $25/hour (hourly engagement) - Initial 2-3 week sprint to set up baselines, followed by ongoing workload with flexible hours. - I’m ready for a long-term co
$40 USD in 34 days
0.0
0.0

You’re looking to scale Lane Automotive’s outbound marketing engine. I’d handle it by structuring a data-centric pipeline, clean CRM processes, and AI-assisted automation to drive consistent, measurable lead generation. This comes down to building a solid data fabric and workflow orchestration that keeps lists clean, campaigns synchronized, and freelancers aligned. Risk/Constraint: Data quality and multi-source enrichment can make or break warm-intent signals if not handled with strict validation and governance. Experience: I’ve built end-to-end B2B prospecting systems with HubSpot, LinkedIn/Google ad campaigns, and Zapier/Make automation to execute multi-channel sequences with auditable data trails. Execution: - I’d structure it like this: - Create a centralized data model for leads (enrichment, deduplication, segmentation) and source from multiple vendor/databases; push into HubSpot as the single source of truth. - Implement CRM-driven workflows to trigger multi-channel campaigns (email, LinkedIn, ads) with AI-assisted copy and sequencing, plus error handling and SLA checks. - Implementation would focus on: - Data flow: sources -> enrichment API layer -> dedupe/validation -> HubSpot contact records with lifecycle stages. - System/workflow handling: Zapier/Make orchestrations for cross-tool events, campaign cadence, and freelancer task queues. - A practical way to handle this is: - Establish daily data reconciliation, logging, and dashboards to monitor list heal
$40 USD in 31 days
0.0
0.0

Hello, I am Vishal Maharaj, a seasoned professional with 20 years of experience in Data Management and SEO. I have carefully reviewed your project requirements and am confident in my ability to assist with scaling Lane Automotive's outbound marketing operations. To achieve this, I will focus on building and maintaining high-quality B2B prospect lists, conducting thorough research for data sourcing, supporting outbound campaigns across various platforms, implementing AI tools for workflow efficiency, and coordinating freelancers effectively. My expertise in list building, data sourcing, AI tools, automation, and campaign execution aligns well with the responsibilities outlined in your project description. I am eager to discuss how I can contribute to Lane Automotive's marketing goals. Please feel free to initiate a chat to further explore how we can work together. Cheers, Vishal Maharaj
$80 USD in 40 days
0.0
0.0

Hi Yes to all five of your screening questions, and here is the relevant context behind each. I've built B2B prospect lists from multiple data sources including Apollo, LinkedIn Sales Navigator, and ZoomInfo, with enrichment and segmentation workflows that keep the data clean and actionable rather than bloated. AI tools including ChatGPT and Claude are part of my daily workflow for research, copy drafting, outreach sequencing, and workflow documentation. I've built automations in both Zapier and Make covering CRM updates, lead routing, campaign triggers, and freelancer task handoffs. HubSpot is my most used CRM for pipeline management, sequence automation, and campaign reporting. I've supported outbound campaigns across Google, Meta, and LinkedIn including audience segmentation, copy coordination, and performance monitoring. For an outbound operation at Lane Automotive's scale the highest leverage work is usually keeping the prospect data clean and the automation layer reliable so the campaigns your team runs are hitting accurate targets without manual cleanup eating everyone's time. That's where I'd focus first. Best, Justin
$60 USD in 40 days
2.8
2.8

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