UGC Format Creator for Mental Health App

₹600-1500 INR

Open

Posted 4 days ago

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Ends in 2 days

₹600-1500 INR

Paid on delivery

Hiring UGC creative manager who’s cracked repeatable formats for apps (especially wellness) Hey everyone, i’m the founder of a mental health app built for ADHD, and we’ve got real traction (paying users, not just downloads). right now i’m trying to solve one specific problem: how to find a repeatable UGC format that actually scales. not one-off viral videos not over-scripted ads i mean something where: the hook works consistently different creators can follow the same structure and it still feels natural and not like an ad basically the kind of format you can run across 20+ creators without it dying. quick context on the app: the core idea is “anchor + novelty” users pick 1–2 fixed habits (anchors), and the app rotates new activities around them so they don’t get bored and quit after a few days we also have: a quiz that identifies their main ADHD struggles a results screen with a personalized routine real users building streaks they didn’t think were possible i’m looking for someone who has actually worked on UGC for apps before, bonus if you’ve done anything in: wellness mental health productivity you should understand: how tiktok/reels content works what makes hooks hit how to build formats (not just ideas) how to guide creators without killing authenticity this isn’t a typical “post content daily” role, it’s about figuring out what format actually works, turning it into a repeatable system, and scaling it, with salary + performance bonus, so if you’ve done something like this before feel free to DM or comment (even better if you can share how you’d approach it) appreciate any help

Content Creation

User Experience Research

Social Media Marketing

Content Strategy

Digital Marketing

Social Media Management

Market Research

Content Development

Project ID: 40379980

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2 freelancers are bidding on average ₹975 INR for this job

@omprakashy10

I’m Om, an experienced Web and Android Developer who specializes in creating highly-functional and user-friendly applications meticulously designed to tackle real-life problems. My expertise aligns perfectly with your project requirements for building a repeatable UGC format that scales without compromising authenticity. Over the years, I've worked extensively in digital marketing and social media management where I have a deep understanding of what makes content hooks hit and more importantly, how to build formats rather than merely generating ideas. This is crucial as your Mental Health App needs a sustainable structure allowing consistent creations by different users without losing that “non-ad” feel. Apart from this, I bring into play an astute consciousness of understanding the client's business needs alongside emerging technologies. This helps me deliver clean, scalable, secure, and business-focused code while making sure deadlines are met. Furthermore, my post-delivery support will ensure a smooth transition and continued satisfaction. Let's dive in together and turn your vision into a reality!

₹1,050 INR in 7 days

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@servicedigi

With 6+ years of experience in end-to-end digital marketing campaign management and execution, we help app-based businesses build scalable UGC systems that turn creators into repeatable acquisition engines—not one-off content creators. For your ADHD mental health app, the core challenge you described is exactly what we solve: moving from random UGC to a structured creative format system that can be replicated across 20+ creators without losing authenticity or performance. Here’s how we would approach it: • UGC Format Engineering – We will reverse-engineer your best-performing hooks and build 2–3 repeatable “content templates” (hook → problem → anchor/novelty demo → transformation → CTA) that creators can easily follow • Hook System Design – Develop multiple high-performing opening angles tailored to ADHD pain points (overwhelm, inconsistency, habit failure, dopamine fatigue) • Creator Playbook – Simple guidelines that preserve authenticity while standardizing structure, pacing, and messaging without making content feel like ads Once aligned, we can quickly audit existing content, extract winning patterns, and build your first scalable UGC format within a short iteration cycle, then optimize based on real campaign performance.

₹900 INR in 9 days