Social Media Campaign for Sales

I want to boost our sales by rolling out a focused social-media marketing campaign.
The core objective is simple: put our products in front of more qualified eyes, move prospects down the funnel, and convert followers into paying customers. I already know this won’t be a generic “post and pray” effort. I’m looking for a cohesive campaign that combines thumb-stopping creative, persuasive copy, smart audience targeting, and continuous optimisation. You’ll start by analysing our current presence, mapping the customer journey, and proposing a content–ad mix that makes sense for each stage. From there, I’ll need you to: • Build a detailed campaign calendar (organic and paid) • Produce platform-native visuals and short-form video where required • Set up and manage ad sets with clear conversion goals • Track performance in real time and iterate based on data • Deliver concise weekly reports that highlight ROI, wins, and next actions You’re free to choose the most effective channels—whether that’s Facebook, Instagram, TikTok, or a combination—so long as the strategy stays tightly aligned with our sales targets. If you have proven results lifting revenue through social media, a knack for storytelling, and solid command of tools like Meta Ads Manager, TikTok Ads, Canva/Adobe, and Google Analytics, I’d love to see your approach. At hand-over I’ll expect all editable assets, ad account settings, and a final performance summary so we can keep scaling after the initial run.

Project ID: 40537064