I need to have some short 3-5 page reports written for being a FREE download on a squeeze page to get people to optin to my autoresponder.
I need to give user good information on the topic, but really, it needs to be in such a way that they realize they need to do what is in the report, but cant do it themselves and need to hire an expert (which the report will promote at the end by giving the name and phone # of the expert).
Optometrist - I need this report to give user information so that after reading it they will want to call the optometrist and schedule an appointment. So something like 10 secrets to improve your vision or diagnose a condition. Something attractive that will make users want the report to begin with and then provide content that will make them want to schedule an appointment with the optometrist.
Tax Accountant - Same applies to this one. maybe something like 10 secrets to lowering your income taxes or find more deductions, or whatever will get the user to want the report and result in them calling a tax accountant to schedule a consultation.
Electrician - Same again, not sure what we can do here, but something that will be userful for people to read but will make them call a local electrician for an estimate. Maybe 10 tips to get more light in your family room, or something you decide.
Plumber - Same again, not sure what we can do here, but something that will be userful for people to read but will make them call a local plumber for an estimate. Maybe 10 tips to fix plumbing issues in your home, or something you decide.
Family Counseling - Substance/Drug Abuse - this one could be something like 10 sure signs that your child is on drugs and goal is to get them to call and schedule a session with a family counselor.
Loan Modification - same specifications as above like 10 secrets, etc to get them to call and schedule a consultation with an attorney.
H1B Visa - same specification as above like 10 tips/secrets, etc to get them to call and schedule a consultation with an attorney.
Again, it doest always have to be 10 secrets, it could be 7 or 5 or whatever you can do to make it such that the headline will get people to give me their email address and the report they download will make them call the local expert to schedule an appointment.