I need a Press Release written.
The story needs to be approx 500 words (we need to mention "castors" 5-6 times) - we also need a summary of the story (300 characters - keyword mentioned max twice).
The basic story of the press release is attached and centres around the company (the subject of the press release) being able to manufacture a particular type of wheel that is used in the music industry (on flight cases etc.. to move equipment.
I want at least one quote mentioned from a spokesman for the company in the press release (we can make this up). I would like the PR to be fun - for example a play on words to link the product to the music industry.