I am seeking a web marketing and PR assistant to work with me in the creation of lead generation campaigns. Primary activities include:
1. write and edit lead generation "micro sites"
2. create search optimized content for marketing blogs and sites
3. place inbound links in key locations (e.g., DMOZ) and post content articles to distribution channels (e.g., [url removed, login to view])
4. research media outlets to place articles and press coverage
5. contact reporters and bloggers to suggest topics pertaining to our projects
6. other marketing, PR and sales related tasks
The initial task, which you are bidding on in this request, is the creation on a three page micro-site. I will provide you with a matrix comparing our costs to a major national competitor, some examples of other sites, and a library of content you can draw from / edit.
You should deliver the edited copy of the site along with a simple design or a wireframe (please specify exactly what you will deliver in your quote).
I would like you to act as the project manager with the designer. Your project management should be included in this estimate but the cost of the designer is separate and should not be included here.
While this initial task is specific to this one micro-site I am looking for someone I can work with on an ongoing basis. If all goes well with this task and you are very cost effective I would be interested in an ongoing engagement.