The following is a sample press release I did for a golf hat company. I made up the product and created the copy too. The buyer loved it and hired me immediately. You have a great new product and I think it will be a big hit. I'd love to create the copy for you.
NEW ALL-WEATHER GOLF CAP
All-weather golfers rejoice! Sunmark Industries has just made your life easier. The new Sunmark All-Weather Golf Cap is guaranteed to warm you in winter and cool you when the temperatures soar.
Thanks to a breakthrough in fabric technology, Sunmark all-weather caps can turn icy breezes warm and hot desert glare into the cool of a refreshing rain without harmful chemicals or heavy, battery-operated add-ons. Through the miracle of Sunmark’s patented weather-screening process, the air circulates up and through the crown of your cap where the magic of the new Cooldeck comfort- washed fabric reverses the temperature and allows the air to flow through to you warmed or cooled, depending on the weather.
Studies have shown that golfers who use the new Sunmark cap are better able to concentrate and show less fatigue by the end of the round due to the pleasant all-weather environment the hat creates. Sunmark also offers All-Weather gloves, sweaters and socks in many stylish colors.