Post ads for RV's for sale on Craigs List. Use existing dealership website to gather data and pictures needed for posting. Identify target cities for posting of ads through out US. Postings must be done daily Monday through Saturday. Posting must be done in an way that ads are not "ghosted" or "flagged" . Leads from ad need to be responded to within 5 minutes. A template needs to be created for the response email. The goal of the response email is to generate an appointment, a list of questions that need to be answered and a time and phone number that a sales associate can contact them. No business can be conducted on Sunday. An excel report needs to clearly summarize with graphs the response ratio per city, the stage of completion of each lead, and the type, price, and age of RV responded to.