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Academic Writing - Master thesis writing

I am studying Business Intelligence and my thesis head line is "The relationship between the screening options and click-through rate in an electronic environment"

My problem statement and research question are as follows:

Are more screening options a way to improve the click-through rate for "case company"

RQ1:

What are the overall benefits from using online reviews to develop screening options for hotels?

RQ2:

How can sentiment analysis of online reviews be developed and used to validate reviews towards identify screening options for hotels?

RQ3:

Which screening options have the most influence in the choice of a hotel online?

RQ4:

How is the relation between the user search and the screening options?

I need a literature review that includes:

A literature review user search and click-through performance

- User search on the web

- Decision quality of the user on the web

- Evaluation of user behavior and performance

Habilidades: Comércio eletrônico, Research Writing, Pesquisa científica, Estatísticas

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( 0 comentários ) Germany

ID do Projeto: #10501479

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