Meta Ads Lead Generation Specialist

I’m ready to scale a consumer-facing offer and need an ads professional who lives and breathes the Meta ecosystem. My priority platform is Meta, so you should feel completely at home inside Ads Manager, able to build, launch, and optimise campaigns that speak to both Facebook and Instagram audiences when it makes sense. The single KPI is qualified B2C lead volume, delivered at an efficient cost per lead. Creative testing, audience refinement, funnel mapping, and clear reporting are all part of the job. If you have proven tricks for Meta’s newest campaign objectives or Advantage+ placements, even better—just make sure every move ties back to our lead-gen goal. Deliverables I’d like to see: • Campaign architecture set up in my ad account (ad sets, creative, tracking) • Ongoing optimisation and weekly insights summary highlighting wins, losses, and next steps • Recommendations on creative angles and hooks that resonate with a consumer audience • Precise pixel or CAPI implementation to keep attribution clean I’m open to fresh ideas, but everything must keep the end goal of B2C lead acquisition front and centre. If you have the track record to prove it, let’s talk and get the campaigns live.

Project ID: 40568588