Freelance Paid Media Buyer — Meta & Google Lead Gen (Ongoing, Part-Time)

@lalitkaur7

Hi, Greetings! For lead gen accounts, most performance issues come down to traffic quality, creative mismatch, or funnel gaps, that’s where I focus first. My approach (first 30 days): • Quick audit to identify CPL leaks (keywords, audiences, creatives). • Restructure campaigns for high-intent lead generation. • Test new creatives aligned to audience pain points. • Daily optimization (bids, audiences, placements). • Focus on lead quality, not just volume. Results: • Achieved 8x-10x ROAS. • Reduced CPA by 50-60%. Experience: • Managed Google & Meta lead gen campaigns across service and consulting niches. • Strong understanding of CPL vs creative vs targeting issues. Tools: Google Ads, Meta Ads Manager, GA4, GTM. Monthly Rate: £250-£300 (25-30 hrs) Quick question: What’s the current average CPL range across your accounts? Kind regards, Lalit

@Twigital

Hello, Please share your website URL and current campaign details if already running. I’m Nihal from Twigital — a results-driven digital marketing agency with 13+ years of experience, 25+ experts, 1000+ completed projects, and 950+ reviews with a 4.9★ rating. Most advertisers waste budget on outdated setups. We build Google Ads campaigns around what works in 2026 — intent targeting, smart bidding, conversion tracking, and profit-focused optimisation. What We’ll Do for Your Google Ads
 ✔ Campaign Audit & Restructure
 ✔ Search, Performance Max, Display & Remarketing
 ✔ Keyword Research & Match Type Strategy
 ✔ High-Converting Ad Copy
 ✔ Landing Page Recommendations
 ✔ Conversion Tracking (GA4, Calls, Forms, Purchase)
 ✔ Weekly Optimisation & Reporting Results You Can Expect
 ✔ More Qualified Leads
 ✔ Lower Cost Per Conversion
 ✔ Higher ROAS
 ✔ Better Budget Efficiency Let’s connect and build a Google Ads strategy that grows your business profitably. Regards,
 Nihal Twigital — Your AI-Powered Digital Marketing Partner

@msh598cc826883a7

As a leading digital marketing agency, Marketing For Greatness is well-versed in all aspects of Google and Meta paid media campaigns. We're adept at managing and optimizing campaigns end-to-end, producing effective creatives that adhere to client briefs, monitoring CPL and lead quality, and providing in-depth reports with clear metrics and actionable next steps. Our approach is rooted in data and ROI optimization, ensuring your campaigns always stay ahead of the curve. One area where our expertise sets us apart is our deep understanding of B2B, consulting, and home services niches. We have successfully run targeted lead generation campaigns for similar sectors before - a testament to our understanding of your business landscape. Moreover, being Facebook Blueprint Certified Digital Marketing Associate coupled with Google Ads certifications definitely adds an extra layer of assurance about our competencies. Let's face it; you're seeking a professional who can capably operate independently and seize opportunities proactively without hand-holding. Rest assured, that's exactly who we are - communicative self-starters who deliver results without needing to be chased. Give us a chance to prove ourselves on one client account during the trial period, and once you see what we're capable of within your unique assignment context too, I'm confident our collaboration will evolve into a rewarding long-term

@Sandiya

Hi, I’d love to help you manage and optimize your Google Ads (PPC) campaigns to drive high-quality leads, sales, and consistent ROI. With 12+ years of experience in digital marketing, I specialize in building conversion-focused Google Ads strategies tailored to business goals. ✅ What We Will Do: 1. Google Ads Account Audit & Strategy Planning 2. Keyword Research (High-Intent & Negative Keywords) 3. Search, Display, Shopping & YouTube Ads Setup 4. Compelling Ad Copy & A/B Testing 5. Conversion Tracking (GA4, GTM) Setup 6. Bid & Budget Optimization 7. Quality Score Improvement 8. Ongoing Monitoring & Performance Reporting I have hands-on experience managing PPC campaigns for various business models, focusing on efficient spend, relevant traffic, and consistent performance improvement. My focus is on efficient ad spend, transparency, and long-term growth, not just clicks. Let’s discuss your goals and create a profitable Google Ads campaign for your business. Best regards, Rajkumar V.

@logintobusiness

Hi, I am an experienced paid media buyer, and I can manage and optimise Meta and Google lead generation campaigns for Influencify Media by taking full ownership of daily optimisation, monitoring CPL and lead quality, producing platform-native ad creatives in Canva, and delivering clear weekly reports with actionable insights and next-step recommendations. I am comfortable working independently inside existing systems like Asana, Google Drive, and Looker Studio, and I focus on diagnosing whether performance issues are creative, targeting, or funnel-related to improve results efficiently. Please send a message so we can go through the details, decide on the timeline and deliverables. Best regards.

@A1Ranking

Dear Client, I am Firoz, a Digital Marketing Expert with over 8 years of proven experience specializing in Meta and Google Ads lead generation campaigns. I have successfully managed B2B and home services accounts, consistently optimizing campaigns to lower cost per lead (CPL) while improving lead quality and conversion rates. For example, I recently optimized a Google Ads campaign for a consulting client that reduced CPL by 25% within 4 weeks through strategic bid adjustments and creative refreshes. Additionally, I produce clean, native ad creatives aligned with client briefs using Canva, ensuring relevance and engagement without requiring polished agency-level design. In my first 30 days managing your accounts, I would conduct a thorough audit of current campaigns, analyze key performance metrics, and implement data-driven optimizations focused on CPL and lead quality. I will communicate proactively with weekly reports highlighting insights, performance, and opportunities for growth, ensuring full transparency. My monthly rate aligns with your 10-15 hours per month scope. I am confident I can operate independently, execute smart optimizations, and contribute to successful lead gen campaigns from day one. I look forward to discussing how I can support Influencify Media’s ongoing success. Best regards, Firoz

@tangramua

Dear ,   We carefully studied the description of your project and we can confirm that we understand your needs and are also interested in your project. Our team has the necessary resources to start your project as soon as possible and complete it in a very short time.   We are 25 years in this business and our technical specialists have strong experience in Google Adwords, Marketing, Advertising, Market Research, Creative Design, Marketing Strategy, Lead Generation, Content Creation, Google Ads, Facebook Ads and other technologies relevant to your project.   Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews.   Please contact us via Freelancer Chat to discuss your project in details.    Best regards, Sales department Tangram Canada Inc.     

@TheSecondSource

Hey! We’re a team of 62 professionals specializing in performance media buying with 9+ years of experience running high-converting Meta and Google lead generation campaigns. Here's how we can help: * Manage and optimize Meta and Google lead gen campaigns daily * Diagnose CPL issues using data, not assumptions or guesswork * Create clean Canva-based ad creatives aligned to performance goals * Deliver clear weekly reports with insights and next actions We focus heavily on lead quality, funnel performance, and fast iteration to improve results without needing constant direction. In the first 30 days, we typically audit account structure, test new creative angles, refine targeting, and stabilize CPL while improving lead quality signals. Could you clarify which KPI matters most for you right now — lowest CPL, or highest quality leads even if CPL is slightly higher?

@PentaClick7346

Good day, As a senior media buyer, I am confident in managing and optimizing Meta and Google campaigns to drive lead generation for home improvement and consulting clients. With 2+ years of experience in B2B niches, I understand the importance of producing platform-native ad creatives aligned with client briefs. My process includes thorough monitoring of CPL and lead quality to ensure successful outcomes. I work efficiently within existing systems like Asana and Google Drive, providing clear weekly reports with actionable insights. Let's chat to discuss how I can bring high-quality results to your team. What I will do: - Manage and optimize Meta and Google campaigns - Produce clean ad creatives aligned with client briefs - Monitor CPL and lead quality closely - Provide weekly reports with clear metrics High-quality work within budget. Looking forward to chatting with you again. Regards, Hira Khan

@maryam951

We went through your project description and it seems like our team is a great fit for this job. {Project Title}} Need accurate and fast Google Adwords, Marketing, Advertising, Market Research, Creative Design, Marketing Strategy, Lead Generation, Content Creation, Google Ads, Facebook Ads support? Our specialists deliver clean, structured data using Facebook Ads, tailored to your needs—anywhere in United Kingdom. ✔ Web & marketplace scraping ✔ Clean, organized datasets ✔ Fast turnaround & reliable results Get your data scraped professionally—start today! Need help with Freelance Paid Media Buyer — Meta & Google Lead Gen (Ongoing, Part-Time)? I specialise in Google Adwords, Marketing, Advertising, Market Research, Creative Design, Marketing Strategy, Lead Generation, Content Creation, Google Ads, Facebook Ads, HubSpot automation, and Facebook Ads, helping businesses streamline their processes and reduce manual work. Whether it’s fixing broken workflows, setting up clean CRM automation, or organising leads for better follow-ups, I’ve supported clients across United Kingdom with fast, reliable results. If you want smooth operations, clear automation, and a properly functioning HubSpot setup I can build or fix everything for you. Message now to get started.

@Neelamr1991

In a crowded marketplace, a business needs standout results to survive. It needs a digital marketing partner that can showcase its services to potential clients and drive organic and paid traffic effectively. That's where I come in. My name is Neelam and my track record speaks volumes about my abilities as a digital marketer within the Freelancer.com community. Firstly, let me tell you, I understand your niche. I specialise in lead generation campaigns for B2B, consulting, and home service niches akin to yours. With over 2+ years managing successful Meta and Google ad campaigns, I am confident in my ability to consistently deliver high-quality leads for your clients. In addition to strategy and optimisation, I bring creativity to the table as well. While some agencies may provide polished work, I pride myself on producing clean ad creatives that are not only platform-native but also aligned with client briefs. You will love the fresh perspective this brings to your campaign execution.

@sanket99799

Hi, I’m Sanket — I’ve managed Meta and Google lead-gen campaigns for service businesses, coaches, and local brands with a strong focus on CPL efficiency and lead quality rather than vanity metrics. I’m comfortable working independently inside existing agency systems and handling optimisation without constant direction. Relevant experience: • Meta + Google Ads for lead generation campaigns • Home services, consulting, and service-based funnels • Creative testing using Canva/static platform-native ads • Landing-page and funnel optimisation for lower CPL • Reporting through GA4, Looker Studio, and Meta reporting tools A few results: • Reduced CPL by ~35% for a coaching funnel through audience + creative restructuring • Improved lead quality for a local service campaign by refining form flow, targeting, and exclusions • Scaled lead volume while maintaining CPL stability using retargeting and segmented creatives My first 30 days approach: • Audit campaign structure, creatives, targeting, tracking, and funnel flow • Identify quick wins affecting CPL and lead quality • Launch structured creative/audience testing • Refine retargeting and exclusions • Improve reporting clarity and optimisation cadence I communicate proactively, document changes clearly, and focus on making practical optimisation decisions fast. Available to start ASAP. — Sanket

@esthera4

Most ad accounts don’t struggle because of setup, they struggle because no one is really separating “cheap leads” from “good leads” early enough. For Influencify Media, what you’re really solving for is not just campaign management, but consistent lead flow that actually holds up in quality across Meta and Google without constant hand-holding. I’ve managed lead gen campaigns across Meta and Google where the focus was less on surface CPL and more on what those leads turn into, then adjusting creative angles and targeting based on that feedback loop. I’m also comfortable producing clean, platform-native Canva creatives that match briefs without overcomplicating them. My approach on a new account is simple. First, I stabilise performance by quickly reviewing creatives, targeting, and conversion signals to see what’s actually driving quality leads. Then I refine campaigns around intent-driven creative testing, not random iteration. From there, I focus on scaling what’s proven while keeping a clear separation between CPL performance and lead quality so decisions stay commercially grounded. Everything runs cleanly inside your existing Asana, Drive, and Looker setup so progress and changes are always visible without needing constant updates. If this is the level of ownership you’re looking for, I can step into the 30-day trial and treat it as a focused performance reset on one client account.

@xan01

I already see a clean way to execute this. I specialize in performance-focused lead gen on Meta and Google for local service businesses, with a strong track record in home improvement niches (HVAC, roofing, windows, kitchens, etc.). I’ve managed ongoing, part-time retainers where the focus is clear: consistent, qualified leads at a target CPL while protecting ROAS and lead quality. You’re looking for someone who can own paid media for Influencify Media — building and optimizing campaigns that keep your clients’ calendars full, reduce junk leads, and give you clear reporting so you can retain and upsell accounts with confidence. My approach would center on tight audience + creative testing, high-intent keyword and campaign structures, and continuous optimization of funnels and lead forms so every dollar spent moves the needle on booked appointments, not just clicks. Quick question: do you already have proven funnels/angles for your core home improvement clients, or are you looking to develop and test new ones? Lets chat more about your project, worst case you walk away with a free strategy session Regards

@ProGrowthHub

Hi Influencify Team, I specialize in Meta/Google lead gen for home services and B2B (recently achieved a £15 CPL for a home improvement client and 50+ high-intent leads for a consultancy). My 30-day approach: I’ll audit your live accounts, design 3-5 new Canva-native creatives to test against the control, and aggressively optimize for lead quality, not just cheap clicks. I operate independently with zero hand-holding. My rate is £150 GBP/month (for the 10-15 hours scope). Ready for the 30-day trial! Best,Sakoat

@jamesm553

With over two years of hands-on experience managing Meta and Google Ads campaigns, I specialize in lead generation strategies that deliver measurable results for B2B, consulting, and home improvement niches. I operate independently, making proactive optimization decisions that balance CPL with lead quality, ensuring campaigns don’t just spend but truly perform. Beyond campaign management, I design platform-native creatives in Canva that align seamlessly with client briefs, keeping ads fresh and engaging. My workflow integrates smoothly with Asana, Google Drive, and Looker Studio, enabling transparent reporting and clear communication without the need for constant follow-up. I pride myself on identifying whether performance challenges stem from creative or cost issues, and I flag opportunities early to maximize ROI. In short, I bring both the analytical rigor and creative execution needed to take full ownership of your client accounts and drive consistent growth."

@iped87

As an experienced social media marketer with a niche focus on paid campaigns, I am confident that my skills align perfectly with your need for an independent, efficient media buyer. Throughout my 15-year career, I have strategically managed diverse campaigns to amplify growth and conversions in different industries—a skill that makes me stand out in the digital marketing landscape. On the designing front, I excel at producing creative assets quickly and efficiently using tools like Canva. My approach is platform-native, geared towards catching your target audience's attention without losing sight of your campaign objectives. This means you can count on me to efficiently produce ads that not only pack a visual punch, but drive results too. Besides providing clean, professional work, timely communication and proactive engagement are my hallmarks. I understand being hands-on doesn't mean hand-holding—a trait I believe you are seeking in a freelancer. In my previous collaborations with clients around the globe, I perfected the art of keeping stakeholders informed in a solution-oriented way. Let's take your lead generation accounts to unprecedented heights together!

@shivanshsheoran1

I am a 26-year-old PPC Specialist with 2+ years of experience running Google and Meta lead gen campaigns. I currently manage live accounts with budgets exceeding €650/week, specializing in Search and Performance Max campaigns. Results: I recently scaled a lead gen campaign by balancing Search intent with PMax reach, maintaining a stable CPL while improving backend lead quality. I use Canva to build high-converting, "native-feel" statics that outperform polished agency ads. The First 30 Days Week 1: Full audit of tracking and historical data. I’ll identify and cut immediate "waste" spend. Week 2: Launch fresh creative tests based on your briefs to establish a CPL baseline. Weeks 3-4: Scale winning creatives and refine bid strategies. You will receive proactive weekly reports via Looker Studio with clear "next steps"—no hand-holding required. Terms Rate: [Insert your monthly rate, e.g., £500] / month. I’m ready to start the 30-day trial on your first account. When can we sync on the brief

@mohitk150

Here's what I've actually done: — 600+ leads at $0.26 CPL for a consulting/education client (Meta Ads) — 6X–11.8X ROAS scaling eCommerce brands on Meta + Google — $342K+ revenue generated for a Shopify store via full-funnel Meta & Google strategy — Grew a brand's reach from 94K → 160K views, 5K → 9K followers in under 6 months All campaigns built and managed solo — targeting, creatives (Canva), budget pacing, reporting. No hand-holding. ? Portfolio & case studies: freelancer.in/u/mohitk150 First 30 days on your account: — Week 1: Audit structure, creatives, CPL vs lead quality gap — Week 2: Test 3 fresh Canva creatives against your control — Week 3–4: Cut losers fast, scale winners, tighten qualifier signals — End of month: Clean Looker Studio report + Month 2 plan I know the difference between a CPL problem and a creative problem. I flag budget leaks before they become reports. Fully set up in Asana, Google Drive, Looker Studio from day one. Monthly rate: £150 for 10–15 hrs. Ready to start the 30-day trial immediately.