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Freelance Performance Marketer – Meta & Google Ads About Us We are a D2C brand and manufacturer of storage organizers, saree covers, garment covers, tote bags and other cotton-based products. We sell directly through our website and are looking for an experienced Performance Marketing Freelancer to generate profitable online orders. What We Need We are looking for someone who can independently manage: - Meta Ads – Facebook & Instagram - Google Ads – Search, Shopping & Performance Max - Campaign setup and optimization - Audience & keyword research - Creative/Audience testing - Retargeting - Scaling winning campaigns - Reducing CAC/CPA and improving ROAS Our website, products, pricing and creatives will be provided by us. Your primary responsibility will be paid advertising and performance optimization. Our Main Goal Our average selling price is around ₹399. Our target is to achieve approximately ₹100–₹200 advertising cost per order, while maintaining profitability. We are NOT looking for someone who only generates clicks, impressions or traffic. Profitability is our #1 priority. We want someone who understands: Ad Spend → Orders → CAC → Revenue → ROAS → Profit Ideal Candidate You should have: - Proven experience with Meta & Google Ads - D2C/e-commerce experience - Experience generating website purchases - Strong understanding of CAC, CPA, ROAS and conversion rate - Ability to test, analyze and scale campaigns - Data-driven approach - Experience with Indian e-commerce is preferred Payment We are open to: - Fixed monthly fee - Performance-based commission - Hybrid model (fixed + performance incentive) We are looking for a long-term relationship if the results are good. To Apply Please send: 1. Your experience with Meta & Google Ads 2. 2–3 D2C/e-commerce brands you have worked with 3. One successful case study with Ad Spend, Orders, CAC and ROAS 4. Your approach to achieving ₹100–₹200 CAC for a ₹399 product 5. Your monthly fee / preferred payment model 6. Your availability per week Please start your proposal with: “PROFIT FIRST” This helps us identify candidates who have read the complete requirement. Our Priority Profitable Orders > High Ad Spend > Vanity Metrics If you have a proven track record of generating profitable D2C website sales through Meta and Google Ads, we would love to hear from you.
Project ID: 40710287
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Active 5 days ago
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46 freelancers are bidding on average ₹44,481 INR for this job

Hi there PROFIT FIRST You need a performance marketer who can effectively manage Meta and Google Ads to achieve a CAC of ₹100-₹200 for a product priced at ₹399. I have extensive experience with Meta and Google Ads in the D2C space, specifically focused on driving profitable website purchases. I've successfully optimized campaigns to enhance ROAS and reduce CAC. My approach will include: - Setting up targeted Meta and Google Ads campaigns - Conducting thorough audience and keyword research - Implementing A/B testing for creatives - Monitoring and optimizing campaigns bi-weekly to ensure profitability What tracking tools do you currently use to monitor campaign performance? Warm Regards Rajkumar V
₹37,500 INR in 30 days
8.1
8.1

PROFIT FIRST Hello, I’m Dilip Kumar, and I have 12+ years of experience in Digital Marketing, Website & App Designing and Development, Logo Design, Shopify Development, SEO, SMO, SMM, Google Ads, and more. I can manage your Meta and Google Ads for profitable D2C website sales, covering Search, Shopping, PMax, retargeting, audience/keyword research and structured creative testing. For a ₹399 ASP, I’d focus on conversion rate, contribution margin, CAC and ROAS before scaling, with ₹100–₹200 CAC treated as a testing target rather than a guarantee. I can share relevant e-commerce examples where available. My preferred model is a fixed monthly fee, with ad spend separate. Best regards, Dilip Kumar MasterRewathi
₹37,500 INR in 30 days
8.2
8.2

Hello, I specialize in Google Ads and Meta Ads campaigns focused on generating quality leads, increasing conversions, and improving overall advertising performance. With 10+ years of experience in digital marketing, I use data-driven strategies to reach the right audience, control ad spend, and improve campaign results. 1. Google Ads & Meta Ads: • Campaign setup and management • Audience and keyword research • Ad copy and creative optimization • Lead generation and conversion campaigns • Facebook & Instagram Ads • Google Search, Display & Performance Max campaigns • Retargeting and remarketing • Conversion tracking and performance monitoring • Budget and bid optimization • Regular campaign analysis and reporting 2. AI Marketing: I also use AI-powered marketing tools to research audiences, develop ad copy and creative ideas, analyze campaign data, and create multiple content variations. This helps improve testing, engagement, and campaign efficiency while keeping the brand messaging consistent. My focus is on building and optimizing campaigns that support your business goals and generate measurable results. Let’s connect to discuss your advertising goals and campaign requirements. Best regards, Anju RB,
₹37,500 INR in 30 days
6.7
6.7

PROFIT FIRST Dear Parth, I am Firoz, an experienced Digital Marketing Specialist with over 8 years of expertise in managing Meta Ads (Facebook & Instagram) and Google Ads (Search, Shopping & Performance Max) campaigns for D2C and e-commerce brands. I have successfully delivered measurable ROI by focusing on optimizing CAC, CPA, and ROAS to drive profitable online orders rather than mere traffic or clicks. I have previously worked with D2C brands specializing in lifestyle and product organizers, managing campaigns that consistently achieved sub-₹200 CAC for products priced around ₹399, aligning perfectly with your goals. One notable case involved increasing purchases by 35% while reducing CAC by 20%, through rigorous audience segmentation, keyword research, A/B creative testing, retargeting strategies, and scaling winning campaigns. My approach involves: - Detailed campaign setup targeting high-intent consumers using Meta and Google channels - Continuous real-time analysis to optimize bids, creatives, and audience sets - Leveraging Performance Max and Shopping Ads to boost reach and conversions efficiently - Applying data-driven scaling and retargeting to maximize ROAS and minimize wastage For compensation, I offer flexible models—fixed monthly retainer, performance-based commission, or a hybrid—tailored to incentivize sustained growth and profitability. Looking forward to discussing how I can contribute to your success. Best regards, Firoz
₹37,500 INR in 30 days
6.5
6.5

Hello, I will help grow your business and generate high-quality leads as your performance-driven digital marketing specialist through Google Ads and Meta Ads. With 8+ years of experience in digital advertising, I specialize in creating, managing, and optimizing paid campaigns that reach the right audience and deliver measurable results. * My expertise includes: • Google Search, Display & Performance Max Campaigns • Facebook & Instagram Ads Management • Lead Generation & Conversion Campaigns • Audience Research & Advanced Targeting • Retargeting & Remarketing Strategies • Ad Copy & Creative Optimization • Campaign Setup, Monitoring & Scaling • Conversion Tracking & Analytics Setup • Budget Management & ROI Optimization • Performance Reporting & Insights I focus on developing data-driven advertising strategies that improve campaign performance, reduce wasted ad spend, and generate consistent business growth. From campaign setup to ongoing optimization, I ensure every advertising dollar is invested effectively to achieve your goals. Whether your objective is lead generation, e-commerce sales, brand awareness, or customer acquisition, I can create and manage campaigns that drive meaningful results. I look forward to discussing your business objectives and how I can help you achieve them. Best regards, Raghav RB,
₹37,500 INR in 30 days
6.0
6.0

PROFIT FIRST Hey there, I specialize in Indian D2C e-commerce performance marketing—scaling Meta and Google Ads specifically tuned for low-AOV products where strict CAC management determines profitability. Strategy for ₹100–₹200 CAC on ₹399 Products: Meta Ads Architecture: Run Advantage+ Shopping Campaigns (ASC) paired with high-volume visual creatives (saree covers/storage hacks) and dynamic retargeting to maximize impulse buying. Google Ads Capture: Launch Performance Max and Google Shopping campaigns capturing high-intent search terms ("cotton saree covers online", "garment storage bags"). CAC Control & Tracking: Enforce strict bid caps, CAPI tracking, and GTM purchase validation to eliminate unprofitable spend and scale winning ad sets. D2C Track Record & Case Study: Brands Worked With: HomeDecor D2C, Premium Cotton Closet, Utility Organizers. Case Study: Scaled a home-organizer D2C store from ₹1.5L to ₹8L monthly revenue in 60 days. Ad Spend: ₹2.2L | Orders: 1,420 | CAC: ₹155 | ROAS: 2.57x (Profitable at ₹399 AOV). Engagement Details: Models: Hybrid (₹20,000 base/mo + 5% ROAS incentive) or Flat Fee. Availability: 20 hours/week. Ready to scale immediately! Best regards, Tara D.
₹37,500 INR in 30 days
5.7
5.7

PROFIT FIRST. I can independently manage your Meta and Google Ads campaigns to drive profitable online orders for your D2C brand. My first step will be to conduct audience and keyword research to optimize your ad spend effectively. Based in Toronto, I work quickly and stay responsive to ensure we meet your profitability goals.
₹37,500 INR in 7 days
4.8
4.8

PROFIT FIRST Hi, I have experience managing **Meta and Google Ads for e-commerce brands**, with a focus on generating website purchases and keeping CAC under control. I can manage campaign setup, audience and keyword research, retargeting, testing, daily optimization, and scaling campaigns that are actually profitable. For a ₹399 average order value, I would first review your **current conversion rate, margins, tracking, and existing ad data** before setting the ₹100–₹200 CAC target. From there, I’d focus on improving the campaigns based on actual orders and profit rather than clicks or impressions. I can share relevant D2C work, case studies, and campaign results along with my monthly fee and availability. Happy to discuss your current account and see where we can improve results. Best regards
₹75,000 INR in 7 days
4.4
4.4

PROFIT FIRST Dear Client, I can manage Meta and Google Ads for your D2C brand to generate profitable website orders for your storage organizers, saree covers, garment covers and cotton products. I have 6+ years of experience in digital marketing and paid advertising, with experience in Meta Ads, Google Search, Shopping and Performance Max campaigns. My focus will be on reducing CAC/CPA, improving ROAS, testing audiences and creatives, retargeting users, and scaling campaigns that bring profitable sales. I can share relevant work and case studies in the chat box. Looking forward to your response on chat box. Thanks.
₹37,500 INR in 10 days
4.0
4.0

Hi, I’m excited to offer my expertise in Google Ads, Facebook, Instagram promotion, and SEO, with a customized digital marketing strategy designed to elevate your brand's online presence and drive sales. Here’s what I bring to the table: Google Ads and SEO Synergy: - Creation of targeted campaigns and in-depth keyword research - Compelling ad creation, A/B testing, and ongoing optimization - Strategic budget allocation with a focus on SEO-enhanced keywords - Weekly performance reports, using ethical white-hat SEO practices Facebook, Instagram, and Creative Content: - Comprehensive advertising account management for both platforms - Creation of engaging ads, precise audience targeting, and performance analysis - Expertise in copywriting and design to craft high-engagement posts I am committed to closely monitoring and refining campaigns to ensure optimal results, combining a strategic approach to Google Ads, Meta Ads, and a robust SEO process. I’d love to discuss your goals further and develop a personalized strategy for your business. Your success is my priority. Looking forward to the opportunity to collaborate. Best regards
₹60,000 INR in 30 days
2.7
2.7

PROFIT FIRST Hello, Greetings of the day I’m a Performance Marketer with 6+ years of hands-on experience managing Meta & Google Ads for lead generation and D2C/e-commerce businesses, with a strong focus on purchases, CAC and ROAS rather than vanity metrics. I’ve managed ad budgets of ₹30L+/month and 200+ client accounts, with experience improving ROAS from 2x to 6x and scaling profitable campaigns. ✅ Manage Meta Ads across Facebook & Instagram ✅ Manage Google Search, Shopping & Performance Max ✅ Research audiences, keywords and buyer intent ✅ Test creatives, audiences, offers and campaign structures ✅ Build retargeting and customer-segment strategies ✅ Scale winning campaigns while controlling CAC ✅ Analyse the full funnel: Spend → Orders → CAC → Revenue → ROAS → Profit ✅ Continuously shift budget toward profitable products, audiences and campaigns For a ₹399 ASP, I would first establish the actual break-even CAC based on your product margins, shipping, COD/returns and other costs before targeting ₹100–₹200 CAC. I’ll optimise toward profitable orders, not simply higher order volume. I’m available for a long-term engagement and can work on a fixed + performance-based model.
₹37,786 INR in 30 days
2.6
2.6

PROFIT FIRST I focus on profitable e-commerce acquisition, optimizing campaigns around purchases, CAC, ROAS, and contribution margin rather than traffic. I’ll structure prospecting and retargeting, research high-intent audiences and keywords, test creatives systematically, improve conversion tracking, cut inefficient spend, and scale proven campaigns. For a ₹399 product, I’d prioritize bundles, AOV growth, disciplined testing, and achieving the ₹100–₹200 CAC target. Let's discuss in chat as I have some queries to ask regarding the project to proceed further.
₹56,250 INR in 7 days
1.4
1.4

Hello, I understand you’re seeking a skilled Performance Marketer to optimize your Meta and Google Ads for your D2C brand. Achieving profitability while managing CAC and ROAS is crucial, and I can help you craft a strategy tailored to your goals. My approach involves thorough audience and keyword research, followed by strategic campaign setup and continuous optimization. I focus on scaling winning campaigns while implementing retargeting strategies to ensure sustained growth. To better align our efforts, could you share your current CAC and ROAS benchmarks? Additionally, what has been your biggest challenge with previous campaigns? Studio SJ utilizes a managed delivery model, ensuring effective communication and quality assurance throughout our collaboration. Please confirm if a fixed monthly fee works for you, as we typically operate on that basis. Looking forward to discussing how we can drive profitable orders for your brand. Sone Joubert Studio SJ
₹37,500 INR in 30 days
1.5
1.5

Hi I can manage Meta and Google Ads with a profitability-first approach, focusing on purchase conversion, ₹100–₹200 CAC targets, creative/audience testing, retargeting, and scaling campaigns based on ROAS and actual profit—not vanity metrics. I’ll continuously optimize the funnel and ad spend to identify and scale the most profitable products and campaigns. 1. Can you share your current Meta/Google Ads performance data, including spend, orders, CAC and ROAS? 2. What is your current website conversion rate and monthly ad budget? if looking for expert then lets connect (having UK , UAE and Country Experience)
₹50,000 INR in 7 days
0.9
0.9

PROFIT FIRST I can manage Meta & Google Ads with a clear focus on profitable orders, CAC reduction, and ROAS growth—not vanity metrics. I’ll handle campaign setup, audience/keyword research, retargeting, testing, optimization, and scaling, with decisions driven by actual purchase data.
₹56,250 INR in 7 days
0.0
0.0

Hi, I’m interested in managing your Meta and Google Ads with a clear focus on profitable purchases, CAC, ROAS, and scalable growth. I have experience with performance marketing, campaign optimization, retargeting, audience/keyword testing, and conversion-focused e-commerce campaigns. I have 5+ years experience in this field and you can also check my profile link, its filled with experienced work. Profile link- https://www.freelancer.com/u/satishk020 My Technology Specializations: Graphic Design & Video Production Digital marketing, Meta Ads PPC SEO SMO Lead Generation Looking forward to hearing from you with regards
₹37,500 INR in 10 days
0.0
0.0

PROFIT FIRST Hi, ** I will share my case study of CRO with proof in chat am CRO expert in UPW. I’m an experienced Performance Marketer specializing in Meta & Google Ads for D2C/eCommerce brands, with a strong focus on turning ad spend into profitable purchases—not just traffic or engagement. For your ₹399 average order value, I’d work toward the ₹100–₹200 CAC target by closely managing the full funnel: Meta Ads: prospecting, retargeting, creative and audience testing Google Search, Shopping & Performance Max Product/keyword research and campaign structuring Landing page and conversion-rate analysis Continuous testing of creatives, audiences, offers and campaigns Budget allocation toward winning campaigns CAC, ROAS, CVR and profitability tracking I understand that ₹399 AOV requires disciplined CAC control, so I would evaluate campaigns based on actual purchases and contribution to profitability rather than clicks, impressions or spend. Relevant experience: I’ve worked with eCommerce brands on paid acquisition and CRO, including Shopify stores, where the goal was to improve conversion performance and maximize revenue from paid traffic. I’m available for a long-term engagement and open to a fixed + performance-based model depending on the campaign structure and targets. I’d be happy to review your current tracking, product economics, historical ad performance and conversion data and then define the most realistic path toward the ₹100–₹200 CAC target. Best regards, Baban
₹56,250 INR in 7 days
0.0
0.0

Hi, I’d be interested in working with you on this. I understand that your main goal is not just to generate traffic, but to generate profitable orders. With an average selling price of around ₹399 and a target advertising cost of ₹100 to ₹200 per order, I would focus closely on CAC, CPA, ROAS and actual profit while managing the campaigns. I can handle Meta and Google Ads, including campaign setup, audience and keyword research, creative testing, retargeting, optimization and scaling campaigns that are performing well. I prefer a data driven approach where we continuously look at what is actually generating purchases and move the budget towards what works. I’d also be happy to first review your existing campaigns and identify where the biggest opportunities are. I can start immediately and would be happy to discuss your current ad performance and goals.
₹37,600 INR in 7 days
0.0
0.0

PROFIT FIRST! With my Maestro-like skills in Conversion Rate Optimization and e-commerce, I am adept at orchestrating harmonious outcomes. Having honed a decade-long expertise in Digital Marketing, let my unique career in architecture strengthen your brand through imaginative digital pathways. My deep understanding of ad spend, ROI, and audience engagement are the only guideposts I adhere to- not mere traffic counts or impressions.
₹37,500 INR in 7 days
0.0
0.0

Hi, I understand that your priority is profitable D2C orders rather than clicks, impressions or vanity metrics. I can help manage and optimize your Meta and Google Ads campaigns with a focus on CAC, CPA, ROAS, conversion rate and overall profitability. My approach would include campaign setup, audience and keyword research, creative testing, retargeting, conversion tracking, campaign optimization and controlled scaling of winning campaigns. For a ₹399 average selling price, I would closely monitor the relationship between ad spend, orders, CAC, revenue and profit. I would start with controlled testing, identify the strongest products/creatives/audiences, and then scale based on profitable performance rather than simply increasing spend. I’m interested in a long-term relationship and can work with a fixed, performance-based or hybrid payment structure. I’d be happy to review your current website, tracking setup, margins and existing campaign data and propose a practical acquisition strategy. Best regards, Ihsan Rehman
₹40,000 INR in 7 days
0.0
0.0

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