Dear Raquel -
I’ve seen your work on [url removed, login to view] and was very impressed. We would like to ask you for a quote for a character design / illustration of a fish (specifically a catfish) for children.
The background: My family runs a hotel in Carinthia, a region in the south of Austria, which is very popular with families and children. For this target group we have created a story that is inspired by the fairy tales / folk tales that have been told and retold in the area for many centuries. These story describe the relationships between human beings and nature and deliver explanations for local circumstances and peculiarities. They often involve supernatural beings like dwarfs, dragons or even the devil.
The story we have created is about a young man who falls in love with a beautiful, mysterious woman who is a spirit of the lake. They get married and live for seven years in the young man’s village, followed by seven years at the bottom of the lake in the shape of catfish, the most common fish in the area.
The story itself stays true to the folk tales of the area and is not completely suited for children. (As it is the case of many fairy tales before Disneyesque revisions – think of the little mermaid who in Andersen’s original version devolves into foam at the end of her journey). The story we have developed is meant to be read out loud and explained to children.
Nevertheless we want to use characters of the story for more light-hearted promotions – for instance by illustrating their adventures during the seven years as fish in the lake. – And for that we require a fun, child-friendly, approachable illustration of catfish.
A family friend has already created watercolour images. These are great to illustrate the story itself (which is to be read by parents and their children together), but they are not really suitable for fun, light-hearted communications to children. – And so we are looking for further illustrations to complement the watercolour pictures. It should be clear that the two images are related (e.g. through the use of common colours) but we are looking for something more friendly, more child-appropriate, more anthropomorphic, more fun. We want a character that you can imagine as a cuddly toy for a six-year-old child (and which we might well actually produce in the future). The watercolours are like the traditional illustrations of a Hans Christian Andersen fairy tale in an old book; now we are looking for the cartoon version.
Sorry for the lengthy illustration – I hope it makes sense. Are you interested in this job? If yes, can you provide us with a quotation?
One more thing: If the character is well received we are looking for a longer-term relationship – we could imagine, for instance, creating new images regularly.
Let me know what you think.
Herzlichen Dank und besten Gruß