Boost Cafe Revenue with Social Media

I run a neighbourhood café and I’m ready to turn our social feeds into a steady stream of walk-in customers. Instagram is the only platform we actively use right now, so I need a freelancer who can take that single channel and maximise its impact—all with our local residents in mind. Here’s what I’m looking for: • A clear Instagram-first strategy that translates photos, short videos and Stories/Reels into measurable in-store sales. • A 30-day content calendar outlining post themes, captions, hashtags and publishing times. • Creation or editing of high-quality café imagery: at least 15 engaging photos, plus 5 bite-sized videos or Reels that spotlight menu items, behind-the-scenes moments and customer favourites. • Community management that responds promptly to comments and DMs while encouraging user-generated content. • Optional—but welcome—ideas for local influencer collaborations or paid ads to extend our reach within the neighbourhood. • A simple monthly report tracking follower growth, reach, engagement and, most importantly, any uplift in foot traffic or sales you can attribute to the campaign. Acceptance criteria 1. All posts must be optimised for Instagram’s latest specs. 2. Copy must be concise, friendly and aligned with our brand voice. 3. Creative assets delivered in editable formats (PSD / AI / MP4 as appropriate). 4. First month’s calendar and assets delivered within 10 days of project start. If you have proven results driving local revenue for food or beverage brands—and you’re comfortable owning both strategy and execution—I’d love to hear how you’d bring more neighbours through our door.

Project ID: 40457623