Come up with a Google Analytics solution to track audience overlap between advertiser articles (hosted by an external publisher) and the advertiser website

Concluído Postado Mar 10, 2016 Pago na entrega
Concluído Pago na entrega

Hi,

I need you to create a solution to measure audience overlap between two websites in Google Analytics.

The Journey:

1) an advertiser article is published on publisher website

2) user views advertiser article and leaves publisher website

3) user decides to visit advertiser website a few days later

Mandatory metrics:

Total common users

Considerations:

- only readers of the advertiser's articles shall be measured (not the general publisher website audience)

- additional articles may be added to the pool of advertiser articles to be measured over time

- the solution should work if users a) simply visit the advertiser website site OR b) visit specific pages of the advertiser's site

- the solution has to work with multiple advertisers publishing articles on the publisher website (each to be tracked separately)

Deliverables:

Detailed description of proposed solution and steps required for implementation.

Cheers,

Felix

Google Analytics Marketing na Internet

ID do Projeto: #9910330

Sobre o projeto

3 propostas Projeto remoto Ativo em Mar 13, 2016

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abhirajvw

I am an Expert Web Analytics consultant having extensive experience in Web Analytics. Project scope understanding Design a solution for measuring audience behavior across Advertiser and Publisher websites Solution Mais

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