Seeking experienced SEO/SEM/PPC strategist who has proven experience driving campaigns with quantifiable results for $25M+ companies.
Develop and actively manage SEO/SEM strategy to support content marketing strategy — directed at targeted personas (chief information officers/chief technology officers, as well as data, cloud and devops leaders)
Manage SEO for Impact Makers’ website to reach targeted personas and drive traffic/lead conversion on website.
Drive content distribution on social platforms (e.g., LinkedIn, Twitter, Facebook, etc.) and track, analyze, and iterate based on results and campaign testing.
Manage SEM (paid search) campaigns to reach targeted personas and drive traffic/lead conversion on website
Design campaign assets (e.g., ads, landing pages, etc.) informed by keyword research and embed on website (WordPress)
Built dynamic, self-serve dashboards to track campaign(s) performance and visualize (Power BI) on a monthly basis
Start date: ~July 2
Hours: ~10-20 hours/week
Location: Richmond, VA preferred, but can be remote (periodic travel to Richmond, VA may be required)