To estimate and understand the market & demand for Speciality Tea and sales & marketing strategy of competitive brand`s speciality teas in the e- commerce / online platforms. Also need to understand the customer preference for the type of tea and flavours
1. Details on Market Overview- Trends, Drivers, Challenges for this market.
2. Current market size estimation and forecast - till 2025.
3. Overview of key players – ( Organic India, Twinings, TGL, Vadham, Tea Box, Tea Monk, Tea Trunk, Pukka etc.)
• Sales and Market Share
• Product Type
• Price segment & Pack format
• Core competencies / Offerings. Adopted marketing strategies of the different brands etc.
4. Region wise Market Share ( Delhi, Calcutta, Mumbai, Chennai , Pune, Hyderabad, Bangalore, Cochin etc)
5. Ecommerce /Online Channel wise Share.
• Sales of Speciality tea through all major Ecommerce/ Online Channels (Big Basket, Reliance JIO, Amazon Pantry, Grofers, Natures Basket, D-Mart Online, Spencers Online, ZopNow, Flipkart, Paytm Mall, Etc)
6. Tea Bag V/s Loose Tea market share
7. Product Specification and Customer Preference
How important is Tea Bags Material?
How Important Are Unique Teas?
8. Customer Segments buying Specialty tea through online
A clear concise simple approach note stating how the information and numbers will be sourced will be awarded this project.
Feel free to ask any questions might have.
14 freelancers estão ofertando em média ₹3412/hora nesse trabalho
your requirements are quite clear. I have done several such market research and analysis in the past. I am quite confident to produce a quality output.