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Module: Entrepreneurial Business Management (EBM)


Assessing the Feasibility of Entrepreneurial Design

Word Limit 4000 (+ 500 words maximum allowed)

Your Task

You have been appointed “Feasibility Advisor” for an organisation called

‘Community Investment Solutions’ and your task is to assess the feasibility of

the organisation’s business plan.

The organisation is a solo proprietorship ran by Mr Rufus Okpu, an

entrepreneur. The company’s proposed mission is to invest in high growth

community-based startups, often assuming significant financial risk in the


Similar firms have recently started to incorporate the use of feasibility studies

in order to reduce the level of risk they are incurring when investing in such

start-ups. You have been asked to assess the usefulness of this approach and

provide your findings to Mr Okpu.

With reference to a business or organisation of your choice, write a report

where you outline the main argument for and against the use of feasibility

studies to determine potential business success. Provide clear

recommendations as to the use and content of such studies, using relevant

examples to illustrate your assertions. Clear justification with possible case

examples should be provided in support of your recommendations.

The report must include the following:

 A critical discussion of the relevant academic sources on the issue

providing guidance on the importance of feasibility studies.

 A clear example of such a feasibility study as it relates to assessing

the viability of a relevant business. The feasibility study can be for any

business of your choice. The aim of the feasibility study is to outline

the use of such studies for the minimisation of the risk incurred during

early stage investment.

 The report should demonstrate knowledge and understanding of the

literature on the key issues of sources of finance, including reference

to the international context. Students are also expected to reflect, as

appropriate, on the challenges and demands for expanding the

organisation in the future.


Please read all questions and information provided carefully. Answer should

be made in appropriate length keeping in view the requirement of each

question and total word counts allowed.

In addition, your assignment should demonstrate the following qualities:

A critical appreciation of relevant literature and its use to support argument,

substantiate calculations and other aspects of the assignment.

Taking ownership of the content, being prepared to debate and argue a

personal position, and providing evidence of evaluative skills. A submission

made up of extracts from published sources which is descriptive or simply

just theoretical regurgitation is not acceptable. Your submission must have

interpretation and consideration of the challenges and issues of taking theory

into practice.

Logical flow of ideas and treatment; appropriate selection of real world factors

related to the companies under scrutiny.

Evidence of additional personal research, and the ability to analyse material

from a variety of appropriate relevant perspectives.

Presentation, structure, appropriateness of methodology, breaking into

section headings/subheadings, tidiness.

Marks will be awarded for proper referencing and originality of work. Also

note that plagiarism is a serious offence and your submission will be

electronically checked.

Habilidades: Elaboração de relatórios, Research Writing, Word

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