We are an e commerce handmade jewelry company specializing in handmade necklaces and bracelets for women and bracelets and cufflinks for men. We are looking to build our brand awareness online as well as our our online advertising through google Adwords and create a partnership with a company that can handle BOTH our PPC and SEO needs. We want to create an Adwords campaign which needs to be optimized across search and display campaigns. Our daily budget is currently $25.00 USD for PPC.
I am looking for an expert for Google adwords.
They must be able to:
. create display and search campaigns
. optimize adwords
. manage account
. create ads
. create dynamic content and keyword insertion
. create automated bid for ads
. look at competitions ads and help us create similar ads to compete
. use adwords editor to manage ads.
. Create metrics in google analytics to help us track performance and goals
We are happy to make development changes to improve destination url but need direction on what needs to be done.
We are also looking to pay for an SEO expert. This person must be skilled at
. google algoritm and understanding the latest changes in the algorithm and how it scores web sites
. create back links for your site
. increase traffic to our site
. provide proof through google analytics that traffic is being increased through natural search results
. Get our site to the top of the list for a specific set of keywords
. suggest changes on our web site that need to be done to improve rankings