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My Shopify store has been running for years and, while it still converts, the backend is showing its age. I need a partner who already knows the quirks of legacy Shopify builds, can tidy up the codebase, and guide me toward the modern features we’re missing. Here’s what I want to accomplish: • Store redesign I’d like the storefront refreshed for speed, accessibility, and a more contemporary look. I’m open-minded about keeping the current theme or switching to a new one, so I’ll rely on your UX eye and Liquid expertise to recommend the smartest path. • App integration Cleanly wire up (or replace) key apps that handle payment gateways, marketing automations, and shipping solutions. The goal is fewer overlaps, faster load times, and a dashboard that makes sense. • Inventory management Streamline product uploads, variants, and stock syncing so the catalog stays accurate across channels without manual patches. You should be comfortable working in older theme frameworks, editing Liquid/JSON templates, and migrating settings without breaking live traffic. Clear communication, staged deployments, and short feedback loops are essential; every change will go through a development theme before we push to production. Deliverables are accepted when: 1. The redesigned theme is published with no broken links, layout issues, or Lighthouse warnings above the agreed threshold. 2. All chosen apps are configured and passing test orders for payments, marketing triggers, and shipping rate calculations. 3. Inventory workflows are fully documented and a test import/export shows identical stock counts. If you have proven wins modernizing long-running Shopify shops, let’s get started.
Project ID: 40464664
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177 freelancers are bidding on average $20 USD/hour for this job

Hi, I can modernize your long-running Shopify store while keeping stability and live performance intact. ✅YES I HAVE, PROVEN WINS MODERNIZING GREAT SHOPIFY STORES. Here's what I will do: Redesign the storefront for speed, accessibility, and a modern experience Review, optimize, and integrate apps with cleaner functionality Streamline inventory workflows, variants, and stock synchronization Use staged development with safe migrations and documented deployment steps Have you noticed any current theme or app issues causing the biggest bottlenecks?
$20 USD in 40 days
9.8
9.8

With over a decade of experience in managing legacy Shopify builds and modernizing high-scale systems, I understand your need for a partner to revamp your Shopify store while maintaining its functionality. Your goal of refreshing the storefront for speed, accessibility, and a contemporary look aligns perfectly with my expertise in UX design and Liquid optimization. A strategic insight for your project would be to prioritize performance optimization, especially through code refactoring and asset management. I've successfully managed projects with over 1 million users, showcasing my ability to handle high complexity and ensure scalability. If you're seeking a seasoned professional who can streamline app integrations, inventory management, and overall store redesign, I'm here to guide you through the process. Let's discuss your project roadmap and how we can achieve your desired outcomes efficiently and effectively. Looking forward to potentially collaborating on this project and delivering exceptional results for your Shopify store.
$20 USD in 15 days
8.8
8.8

⭐⭐⭐⭐⭐ Project Understanding: We recognize your established Shopify store needs modernization—focusing on a refreshed, fast, accessible frontend while preserving reliable backend operations in legacy setups. CnELIndia Expertise: Our team has 5+ years modernizing long-running Shopify stores with deep Liquid/JSON experience, theme optimization, and app streamlining for better performance. Proposed Approach: Audit current theme/codebase and recommend optimal path (refresh existing or migrate to new theme). Redesign storefront prioritizing speed (Lighthouse 90+), accessibility, and modern UX. Integrate/replace apps for payments, marketing, shipping—eliminating redundancies. Streamline inventory with automated syncing, variant management, and multi-channel accuracy. Implementation Steps: Kickoff call + full store audit (1 week). Development theme setup with staged changes and your reviews. Redesign + app integration testing. Inventory workflow optimization + documentation. Final QA, test orders, and production launch. Success Commitment: We ensure all deliverables met—no broken links, passing tests, documented processes—via clear communication and zero-downtime deployments. Ready to discuss timeline and next steps. (478 chars)
$20 USD in 40 days
8.8
8.8

Hi — Elias here from Miami. I see you're looking for help with your Shopify store, especially with backend issues. It sounds like you've been managing it well, but I understand that maintaining a smooth operation can be tricky as the store grows. One common challenge with older Shopify setups is that plugins and custom code can start to conflict or slow things down. Another is inventory management, where outdated systems can lead to stock discrepancies. I’ve seen these issues before, and they can really impact customer experience. My approach would be to first conduct a thorough review of your current setup. This would help identify any bottlenecks or conflicts in the backend. Then, I would implement targeted fixes to streamline processes and ensure everything runs smoothly. I have a couple of questions: What specific backend issues are you encountering? Also, have you considered any recent changes or updates that might have affected the store's performance? Looking forward to hearing from you.
$50 USD in 10 days
8.2
8.2

Hi, With more than 15 years of robust experience in developing and managing web platforms, I firmly believe that I am the right choice for your Shopify modernization. My keen expertise in Shopify development alongside my proficiency in HTML, eCommerce, and User Interface / IA allows me to effectively streamline your store's backend processes while delivering a fresh and dynamic storefront design that guarantees not only enhanced speed, but also accessibility. Furthermore, my extensive knowledge of various theme frameworks like Liquid and JSON templates along with admirable dexterity in migrating settings will ensure your store undergoes a seamless transformation without compromising live traffic. Working with older Shopify builds has allowed me to become acutely aware of the nuances present in such systems. I understand the importance of optimized inventory management for accurate stock tracking. Lastly, my diverse skill set empowers me to approach every project from multiple angles for maximum efficiency. I provide transparent communication channels, staged deployments and implement short feedback loops - all vital for creating an end-product that is exactly aligned with your vision. If you value a meticulous approach combined with creativity and technical skill, then I'm confident that we'll make a great team! Thanks!
$15 USD in 34 days
8.2
8.2

Dear , We carefully studied the description of your project and we can confirm that we understand your needs and are also interested in your project. Our team has the necessary resources to start your project as soon as possible and complete it in a very short time. We are 25 years in this business and our technical specialists have strong experience in Website Design, User Interface / IA, eCommerce, Inventory Management, HTML, Shopify, UX / User Experience, Web Development, Shopify Development, Web Design and other technologies relevant to your project. Please, review our profile https://www.freelancer.com/u/tangramua where you can find detailed information about our company, our portfolio, and the client's recent reviews. Please contact us via Freelancer Chat to discuss your project in details. Best regards, Sales department Tangram Canada Inc.
$25 USD in 5 days
8.7
8.7

How old is the current theme — are we working with a legacy non-2.0 theme or has it already been migrated to Online Store 2.0? I'll audit the codebase, recommend whether to refresh the current theme or switch to a modern 2.0 alternative, clean up app overlaps, and streamline inventory workflows. Staged deployments through a development theme before anything touches live traffic.
$15 USD in 20 days
7.8
7.8

Hello, This is exactly the kind of Shopify modernization project we specialize in at Doomshell. Long-running Shopify stores often accumulate technical debt, overlapping apps, outdated theme architecture, and inefficient workflows over time, and the key is upgrading carefully without disrupting live conversions. We can help with: ✔ Shopify store redesign & UX modernization ✔ Legacy theme cleanup & optimization ✔ Shopify 2.0 migration recommendations ✔ Liquid/JSON template refactoring ✔ Performance & accessibility improvements ✔ App audit, replacement & integration cleanup ✔ Payment, shipping & marketing automation setup ✔ Inventory workflow optimization ✔ Product variant & stock-sync management ✔ Development-theme staging workflow ✔ SEO-safe deployment & QA testing Why Doomshell? • Strong Shopify & Shopify Plus expertise • Experience modernizing established ecommerce stores • Deep Liquid/theme customization capability • Performance & operational workflow optimization focus • Clear milestone-based communication and staging process Deliverables: • Modernized responsive storefront • Optimized app ecosystem • Inventory workflow documentation • QA-tested production deployment • Test-order validation for all integrations A few quick questions: 1. Which theme/framework is the store currently running on? 2. Approximately how many active apps are currently installed? Regards,
$22 USD in 40 days
7.8
7.8

Greetings, It sounds like you’re looking for someone to revive your Shopify store, focusing on a fresh design, streamlined app integration, and effective inventory management. I’d love to partner with you on this. My approach would start with a thorough review of your existing setup to identify areas for improvement, especially around code optimization and user experience. I have experience working with older Shopify themes, and I can help enhance your store's speed and accessibility while giving it a modern look. Integrating essential apps will simplify your processes, and I’ll ensure everything works seamlessly together. Plus, I’ll document the inventory management workflows for you so that everything stays in sync without hassle. I’m eager to help modernize your store and make it more efficient. Best regards, Saba Ehsan
$20 USD in 40 days
7.3
7.3

Hi, I can help modernize your established Shopify store while preserving what already converts and improving the areas slowing growth. I will review your existing theme architecture, recommend the best redesign approach, optimize app usage to reduce clutter and improve speed, refine inventory workflows, and handle all changes through a structured development and testing process before launch. Approximately how many products and active apps are currently running in your store? Regards, Joya
$20 USD in 40 days
7.2
7.2

Hi there, It sounds like your store's operational core has become complex over time. The backend is likely tangled with outdated app code and theme customizations, causing performance lags and requiring manual inventory workarounds. The goal is to detangle this, creating a fast storefront supported by a streamlined app stack and an automated catalog workflow. Technical approach: We'll start with a full audit of your theme, apps, and performance metrics. Using a cloned development store, we'll decide whether to refactor your existing theme or migrate to a modern OS 2.0 version. We'll then rationalize your app stack, replacing redundant tools with modern APIs or Shopify Functions to reduce bloat. All changes are managed safely via a dev theme. Core modules: - Performance-First Frontend: A redesigned, mobile-first theme built to pass Core Web Vitals with clean, maintainable Liquid code. - Rationalized App Layer: A curated set of apps for payments, marketing, and shipping, fully configured and tested to prevent conflicts. - Automated Inventory Engine: A streamlined workflow for product management ensuring stock levels are always accurate. Our implementation strategy is safe and methodical. We work exclusively in a development theme following an audit -> build -> test process. You'll review changes in short feedback cycles. After your full approval, we'll schedule a seamless push to the live store during a low-traffic window, ensuring zero disruption. Regards, Rohit
$18 USD in 30 days
7.8
7.8

Hello, I understand your requirement to modernize and enhance your Shopify store's backend while retaining its conversion capabilities. With over 3 years of experience in Shopify development and a good grasp of legacy frameworks, I can efficiently tidy up your codebase and implement the modern features that you're missing. For your project, I will focus on refreshing the storefront for better speed and accessibility while leveraging my UX expertise to recommend the optimal approach between keeping your current theme or switching to a new one. One suggestion is to ensure the app integrations are streamlined and modular, reducing overlaps and enhancing load times. I’ve successfully modernized similar long-standing Shopify stores, resulting in improved performance metrics and user satisfaction. I can complete this within 10 days. Quick question: Are there any specific features you would like to prioritize in the redesign? Best regards,
$25 USD in 1 day
7.0
7.0

Hi! My name is Marjan and I'm here to offer you my services as a skilled applicant with over a decade of experience working on Freelancer.com. l believe I am the best fit candidate for this project due to my extensive experience; I would like to have a discussion to get to know that we both are on the same page. Once the scope will be locked, I will start working on it right away.
$20 USD in 40 days
6.9
6.9

Hi, Let's transform your Shopify store into a modern, high-converting powerhouse. With years of experience in managing legacy Shopify builds, I understand the importance of streamlining your backend for optimal performance. You can expect a fresh storefront design that not only enhances speed and accessibility but also aligns with current design trends. I will seamlessly integrate essential apps, ensuring smooth payment processing, efficient marketing automation, and reliable shipping solutions. Additionally, I will streamline inventory management processes to maintain accurate product data across all channels effortlessly. I will handle your project with precision, focusing on clear communication, staged deployments, and quick feedback loops. Are you ready to elevate your Shopify store to new heights? Let's chat further so I can give you a proper timeline and get things moving.
$25 USD in 40 days
6.6
6.6

You’re right to prioritize a staged rollout via a development theme—this ensures zero disruption to live traffic while we modernize the backend and front end. Here’s the plan: - Theme audit and redesign: I’ll benchmark your current theme’s performance (Lighthouse, Core Web Vitals) and propose either a targeted refactor of the existing Liquid/JSON templates or a migration to a lighter, faster theme like Dawn or Impulse. Focus will be on reducing render-blocking resources and ensuring AA accessibility compliance. - App rationalization: Inventory all active apps, map their overlaps, and consolidate where possible (e.g., replacing redundant shipping/payment apps with Shopify Native or a unified solution like ShipStation + ReCharge). Test gateways with sandbox orders and document trigger logic for marketing automations. - Inventory pipeline: Build a custom script (Python + Shopify API) to sync variants/stock across channels in real time, with error handling for mismatches. Document the workflow in a runbook with step-by-step import/export validation. I’ll deliver the fully tested store in 7 days. The €1,200 budget covers the scope as written; we’ll refine the figure once we walk through the theme assets and app dependencies in a 15-minute call. When are you available to align on priorities?
$30 USD in 7 days
6.5
6.5

As someone with over a decade of experience in full-stack development, specializing in platforms such as Shopify, I am well-versed in the quirks of legacy systems and understand the importance of modernizing them for better performance. Over the years, I have successfully revamped numerous long-standing Shopify stores and delivered results that exceed my clients' expectations. What sets me apart is my deep knowledge of not just front-end design but also back-end functionality. I am comfortable working with older theme frameworks, proficient in Liquid, and highly skilled in migrating settings while ensuring uninterrupted customer traffic. Additionally, I have hands-on experience with app integration related to payment gateways, marketing automations, and shipping solutions and can ensure clean wired connections or suggest replacements where necessary. Lastly, impeccable inventory management is something I consider pivotal for an eCommerce store's success. My expertise in streamlining product uploads, managing variants, and maintaining synchronized stock counts across channels without manual interventions assures you a seamless operation. Furthermore, my commitment to clear communication, organized staged deployments, and shortened feedback loops instills confidence in every change that goes through a development theme before pushing to production. Partner with me for this project and let us create a modern, efficient, and lucrative storefront together.
$15 USD in 40 days
7.2
7.2

I can modernize your legacy Shopify store by refactoring the theme (Liquid/JSON), improving speed and accessibility, and updating the UX for a cleaner, more conversion-focused design. I’ll also streamline app integrations to remove redundancies, optimize payment/marketing/shipping flows, and improve inventory syncing so everything stays accurate across channels. All changes will be tested on a development theme with staged deployment, ensuring a safe rollout with no disruption to live traffic. Best Regards, Muhammad
$20 USD in 40 days
6.4
6.4

Hi, This is exactly the type of Shopify modernization work I specialize in. I’ve worked on long-running Shopify stores with older theme architectures, legacy app stacks, and heavily customized Liquid codebases where performance, maintainability, and clean migration paths are critical. My approach would include: • Full audit of the current theme, apps, performance, and inventory workflows • Recommendation on whether to optimize the existing theme or migrate to a modern Shopify 2.0 architecture • Cleanup of outdated Liquid/JSON templates, redundant scripts, and app bloat • Faster, more accessible storefront redesign with improved UX and mobile performance • Consolidation/replacement of overlapping apps for payments, shipping, and marketing automations • Streamlined inventory and variant management workflows with documented import/export processes I’m comfortable working safely in development themes with staged deployment and QA before production publishing. Can also assist with Lighthouse optimization, SEO preservation, and ongoing maintenance after launch. With Regards!
$15 USD in 40 days
6.7
6.7

Hi, Your project is exactly the type of Shopify modernization work I enjoy because improving an established store requires much more care than building a new one from scratch. I’m comfortable working with legacy Shopify themes, Liquid codebases, older app stacks, and staged deployments while keeping the live storefront stable throughout the process. I can help redesign the store for better speed, UX, accessibility, and conversion performance while also reviewing whether your current theme should be optimized or replaced entirely. I also focus heavily on reducing app bloat, improving load times, simplifying backend workflows, and making the Shopify admin easier to manage long term. For inventory management, I can streamline product imports, variant handling, and stock synchronization so updates remain accurate across channels without manual fixes. All updates would be tested safely in a development theme before deployment, with clear communication and documented workflows throughout the process. Best, Justin
$50 USD in 40 days
6.3
6.3

Hi there, I see you're looking for someone to help with your Shopify store's backend issues. It's great that your store is still converting well after all these years, but I understand that keeping the backend healthy is crucial for long-term success. With around 10 years of experience in web development and eCommerce, I've tackled various challenges in Shopify, from theme customization to app development. I can help optimize the backend and improve the overall user experience. Some similar things I've built include a regional booking platform for a tutoring company, an internal CRM for a property agency, and a React Native field-reporting app. Let's make sure your store runs smoothly for years to come. Could you please clarify the following questions to help me better understand the project? Q1: What specific backend issues are you encountering that need addressing? Q2: Are there any particular features or functionalities you want to enhance in your store? Q3: Have you noticed any specific areas in user experience that need improvement?
$25 USD in 10 days
6.1
6.1

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