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Customer Journey Analytics ConsultantFeb 2017
Lead ad-hoc cross functional teams to define the strategy and requirements involved in delivery of marketing message to target audience associated with the customer journey. Leverage broad knowledge of analytics and marketing technology to understand and engage the customers across their journey of interaction with the company.
Marketing ConsultantFeb 2016 - Feb 2017 (1 year)
Work with technology partners to source relevant data together to implement , account based marketing and channel marketing campaigns to existing and new accounts. Work directly with Marketing Communication agencies to create, distribute and present marketing collateral for in-house requirements.
Marketing AnalystDec 2013 - Sep 2014 (9 months)
Work along side the business unit head and team providing ad-hoc business conditions and scenarios including quantitative and qualitative research. Develop strategic planning, marketing, and outreach initiatives based in-part on the implementation phase.
BICT2005 - 2008 (3 years)
Six Sigma (2010)IITD
Six Sigma (Green Belt)
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