Business builds on the Facebook friendship
Article on The Age / Sydney Morning Herald about the importance of building genuine relationships on Facebook - http://www.theage.com.au/small-business/smallbiz-marketing/business-builds-on-the-facebook-friendship-20120413-1wyc3.html
I'm a digital producer and writer with a technical and marketing background, which allows me great versatility and insight. I pride myself on my understanding of how to use the digital space to add the most value at a brand level, with a focus on social media. I've worked on digital and social media strategy for a number of great brands, including Neighbours, Formula 1 Australian Grand Prix, Australian Motorcycle Grand Prix, Bosch, SPC, AAMI, Shannons, Just Car and Bingle, amongst others. On the writing side, I have contributed to a number of excellent publications, including The Age / Sydney Morning Herald, NETT (I am a regular columnist on the subject of digital marketing), Mamamia, Practical Parenting and others.