I'm a versatile creative and digital professional with a unique blend of skills spanning content strategy, photography, finance, and data-driven marketing. With a strong foundation in financial analysis and a sharp eye for visual storytelling, I help businesses communicate their value with clarity and impact. As a Content Strategist and Photographer, I craft compelling narratives and visuals that resonate with target audiences — from brand shoots to structured content plans that drive engagement and conversions. My finance background gives me an edge in understanding business metrics, ROI focused thinking, and data interpretation that most creatives simply don't bring to the table. On the technical side, I'm highly proficient in Google Sheets — building dashboards, trackers, automated workflows, and analytical models that turn raw data into actionable insights. My ecommerce knowledge covers product listing optimization, conversion focused copywriting, and understanding the full customer journey across digital storefronts. I'm well versed in paid digital advertising, managing and optimizing campaigns across Facebook Ads and Google Ads — from audience targeting and creative strategy to budget management and performance analysis. I also actively leverage AI tools and workflows to enhance productivity, accelerate content creation, and deliver smarter, faster results for clients — staying ahead of the curve in an increasingly AI augmented workspace. Whether you need sharp visuals, strategic content, data driven insights, or high performing ad campaigns, I bring a multidisciplinary approach that connects creativity with commercial thinking. Let's build something great together.