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$18 USD / Hour
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United States (10:28 PM)
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Joined on January 27, 2008
$18 USD / Hour
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Hello. Life's great. I'm a professional copywriter for the largest casino enterprise in the Midwest. I deliver compelling copy for all advertising initiatives including direct mail, signage, website, email blasts and social media. I proactively implement creative direction, brand strategy, and marketing tactics. Stop by with any projects, questions or random jokes. All are appreciated. Best, Sara
Verifications
Direct Mail
Brochure

Bridal Guide
Direct Mail
Brochure

Bridal Guide
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Experience
Copywriter
Nov, 2014 - Present
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11 years
Mystic Lake Casino Hotel
Nov, 2014 - Present
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11 years
Writes compelling copy for all direct mail initiatives, promotional collateral, social media, advertisements, web, email, radio and television advertising. . Collaborates with senior management to facilitate and direct the development of new creative strategies and goals, delivering measurable long/short term results. Monitors social media and responds to inquiries, comments and posts/tweets.
Nov, 2014 - Present
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11 years
Freelance Writer
Aug, 2013 - Present
•
12 years, 3 months
Self
Aug, 2013 - Present
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12 years, 3 months
Conceptualizes all editorial content, researches, writes all editorial, proofreads after layout. Wrote 32-pages for a Holiday magazine which was disbursed in 30 newspapers across the country. Provided editorial for a 48-page Bridal magazine which was inserted into 50 newspapers in the U.S. Provided B2B social media posts and direct mail copy. Wrote many bridal and wedding articles for different clients in the wedding industry. .
Aug, 2013 - Present
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12 years, 3 months
Advertising Copywriter
May, 2011 - Nov, 2014
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3 years, 6 months
Grand Casinos
May, 2011 - Nov, 2014
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3 years, 6 months
Wrote and evaluated copy, recommended changes and approved as final. Took a concept or theme and developed copy that would achieve business goals. Responsible for writing The Gazette, a 20-page newsletter for more than 200,000 casino customers. Secured clear understanding of the objective and demographics of the campaign to ensure copy is targeted to appropriate audience, while maintaining brand standards.
May, 2011 - Nov, 2014
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3 years, 6 months
Education
University of Minnesota-Twin Cities
1997 - 2001
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4 years
Journalism

United States
1997 - 2001
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4 years