jenniferboydon

Highly motivated sales & marketing professional with 10+ years experience in B2C/B2B marketing initiatives. Passion for growing the business through innovative/targeted marketing plans & strategic partnerships. High-energy, resourceful, multi-tasker with strong attention to detail. Proven track record in successfully executing marketing campaigns, channel promotions, building the pipeline for the sales team and optimizing ROI. Strong communications skills and can collaborate with team members and inter-department to drive lead generation activities and adapt to any environment to meet client and company needs. Expert in integrated marketing campaigns involving multiple marketing channels such as SEM, metasearch, email, mobile, and social media.