• Experience of various statistical, reporting and analytics technique like web analytics, Predictive modelling, randomforest, marketing mix modelling, logistic regression, linear regression, segmentation (CHAID),cluster analysis and data interpretation for intuitive strategic decisions
• Good working knowledge of various tools and software like SAS, SPSS, R , VBA and Advanced Excel
• Effective team leader and proactive contributor with excellent communication, interpersonal skills and exposure in managing taskforces with result oriented achievements and project delivery
Specialties: Strategy Development, Digital marketing - social media and ecommerce, Statistic Modeling, SAS, SPSS, Logistic Regression, Exploratory analysis, web strategy, Web analytics, Program Management, Business intelligence, SQL, Omniture, Omniture SiteCatalyst, google adsense, Perl, Clarabridge, Sentiment Analysis, Text Minning, Machine Learning, Big Data, Hadoop, Alteryx , R Studio , Random Forest, Advanced R