Menu cover for Mexican restaraunt
Marketing is about a confluence of factors that when combined elicit a predictable and intentional response from the public. Branding does not occur in a vacuum of design theory. But design is often the visual catalyst of an organizational transition. Image needs to be recognized as a sustaining endeavor that is a part of a maturing organization. Since 1989 I have been blessed with an outstanding career watching the image of clients evolve in scope and practice. My focus on imaging goes beyond a pallet of colors and shapes and pivots on the impression of customers, employees and shareholders.