New MP3 Player. total project is based on the interactive music player that is especially for the music lovers aging from 13-26. To analyse audience; focus was on two research methods which are as follows: 1. Primary research 2. Secondary research Secondary data included all research of current users in the market. Moreover, population of Islamabad and target market analysis all depends on all this secondary research methods. Some main points extracted from primary research are: o Trend of the market o Recent mp3 players competitors o Current users o Different characteristics of the current users o Perceptions of the consumers in the market
1. To be an Entrepreneur 2. Seeking an organization, where I can learn, produce objective output and experience the true hardships of market.