Singularity
We were asked to create an advertising campaign for the 2019 LSAD Graduate Show, which had to incorporate the concept of uniqueness and individuality of the graduates. The graduate show in Limerick School of Art and Design is an annual event, which calls for effective branding and advertising to promote the event and the artists & designers who participate in it. Singularity is one’s unique quality, peculiarity; being one of a kind. Individuality in LSAD is a prevalent feature and each student’s uniqueness is the greatest attribute they have. While being so different from each other, we also share some commonalities, for example our fingerprints. Fingerprints are a metaphor for us as individuals, but also they symbolise the mark we leave behind through our practices. As we developed the concept, the pattern we settled on does not directly resemble a fingerprint; it is an abstract representation of the repetitiveness of the fingerprint features. The way we developed the concept
About Me
Hi, I'm Rolands. I'm a Latvian Designer, Digital Artist & Photographer based in Ireland. My areas of interest and expertise are 3D, Advertising, Branding, Illustration, Motion Graphics, Photography and Print Design.
$ 50 USD/hr
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