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Membro desde 6 de março de 2011
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Start-up & ecommerce pro helping founders save on low-tech stuff, like writing & marketing. UX WRITING, LINKEDIN, & RESUMES are my forte. Your work in my words: Clear, precise & informative. Head of Content Production at Samsung (2013-17) and Ecommerce Strategist at Bendon Lingerie (2012-13).
$45 USD/hr
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Content Manager/Strategist

May 2012

My latest role? When I'm not living the dream, working for a lingerie company, I'm kicking Google's Penguin with Happy Feet. Bendon's skilful product designers create sensual, intimate apparel for women and men. I capture and express each item's quality using phrases like "silken caress" and "je ne sais quoi", seducing customers into indulging themselves or others. (i.e. click "Buy Now, Buy Often") I do this for the following brands

Content Manager

Mar 2011 - Jan 2012 (10 months)

I started 2012 by crawling my way to becoming a Content Strategist, and cram several writing functions into my title. My week begins with a summary of the minutes from our weekly meeting. I then rewrite a little more of our website content including: landing pages, FAQs, emails, articles, press releases and the [login to view URL] blog

Content Manager, Australia

Feb 2008 - Feb 2011 (3 years)

If you are an Australian PayPal user, you have encountered my work, whether it was an email or a page you visited before January 1 2010. I also improved customer service content by shrinking the number of FAQs from 1000 to just 300, and rewrote them all! This resulted in a jump in satisfaction from 8% to 27% in 3 years.



1998 - 2012 (14 years)


1995 - 1998 (3 years)


Responsible Social Networking


Intellectual Property


Information Security


Data Protection & Privacy


Global Anti-Money Laundering


AUSTRAC eLearning


Trade Practices Act

Thomson Reuters

Publicações PRs

I wrote Press Releases for [login to view URL] between March 10, 2011 and February 15, 2012. [login to view URL]


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