Writing Package - Articles, Newsletters, Case Study, White Paper

Hi, Please read entire post. We would like to add 3 writers to the team. Our services are in the corrections industry niche and cater to families of people who are in jail and are coping with the effects of missing away from their family members who they love for a long time. The target audience are prison wives, girlfriends of inmates, children with incarcerated parents, people that have close friends in jail, etc. For our marketing campaign of the Jail Mail app ([login to view URL]) we would like to continuously push content that appeals to that audience in the form of articles, newsletters, infographics, and case studies. Articles: Need 4 articles written: - we will be submitting these articles every week. 1. About the company - write a good article about the company and how it is better than the rest, and how it is good for the target audience etc, and how the company continues to grow. And whatever else you think would be good. Make sure SEO friendly. 2. Write an article about the corrections industry. Make it interesting the industry and how it is effecting the US as a whole. You can include major events, trends, things that have happened recently and how it is good or bad. 3. Write about something that happened with an inmate or a prison that effects families of inmates. Tell about how this thing is good or bad and request them to comment. Put some numbers in there to back up claim. Mention Jail Mail app but don't make it a sales pitch. 4. Write about anything you want, it just has to tie into the audience we mentioned above. Have some images in it. Newsletter - We will be sending out our email newsletter every week. This must be interesting but to the point. Here are the topics: Need you to write 4 - thought leadership topics to entire database - prison wives - prison children - transitioning for inmates - family support - products that help. - how to cope - death row and life sentences - solitary confinement Case Study - Need one very in depth and detailed case study complete with statistics and images. Must be tuned for our target audience. Here are some ideas for case study topic: Create case study on why mail is important and how Jail Mail helps - Create case study how Jail Mail helps families (group) stay together - Create case study how Jail Mail saves time and money in the money grabbing corrections industry (situation) - Create case study on how inmates that receive mail are less likely to recidivate when returning to society. (group) - Create case study on the impact Jail Mail has on children with incarcerated parents. (group) - Case study every 60 days Infographic - Need 4 infographics with thought provoking photo and profound statistic that can be sited. White Papers: need two white papers. Here are some ideas for white papers: The war on drugs and how it inevitably leads to fatherless sons and daughters with low means of communication o How in fast paced society it is easy to forget about loved ones even with all of the tools provided. Name the tools (i.e Jail Mail) and how the cycle can be slowed (not stopped) with good communication tactics. o Make sure to persuade and educate and provide a solution