Please note: This sales copy is soft sales copy as it is for marketing directors and corporates. No hard selling must be used in this sales copy.
Here's a bit more detail about what's needed for the salescopy:
Target markets: Senior executives, board members, government executives, decision makers
General product focus: Leadership development, business consulting
Core focus of salesletter: Promote keynote speaking services
Length of copy: approx 750 - 2000 words
Other copy features: will include streaming video of a sample keynote speaking engagement
Call to action: complete short warm lead generation form at bottom of salesletter (to request keynote speaking engagement). Or if not interested, direct users to other services (workshops, consulting, business coaching).
The call to action is to request more information about Avril and her speaking engagements.
all info can be found on [[login to view URL]][1] , any more info needed just ask. You can find alot of good copy under the services section of the website.
PPCKID
## Deliverables
1) Complete and fully-functional working program(s) in executable form as well as complete source code of all work done.
2) Deliverables must be in ready-to-run condition, as follows (depending on the nature of the deliverables):
a) For web sites or other server-side deliverables intended to only ever exist in one place in the Buyer's environment--Deliverables must be installed by the Seller in ready-to-run condition in the Buyer's environment.
b) For all others including desktop software or software the buyer intends to distribute: A software installation package that will install the software in ready-to-run condition on the platform(s) specified in this bid request.
3) All deliverables will be considered "work made for hire" under U.S. Copyright law. Buyer will receive exclusive and complete copyrights to all work purchased. (No GPL, GNU, 3rd party components, etc. unless all copyright ramifications are explained AND AGREED TO by the buyer on the site per the coder's Seller Legal Agreement).
## Platform
all