## BIO
**Aug. 2005 - Present**** ** **Sony Park Ridge, NJ**
***Web Designer – Contract.***
· Design, program and maintain product specific mini-sites.
· Meet with internal clients to identify and fulfill online advertising needs.
· Design and launch online advertising campaigns.
· Create sales and informational emails using Sony guidelines.
· Analyze and explain web traffic statistics to internal clients.
· Manage, update and maintain content on [login to view URL] through Content Management Tool.
**Jan. 2005 – Aug 2005**** ** **CMP New York, NY**
***Database Marketing - Contract***
· Manage email campaigns for Call Centers.
· Maintained email address resources.
· Updated and maintained websites and intranet.
· Identified bottlenecks and breaking points in existing processes and identified remedies.
· Calculated ROI based on cost of emails sent versus income generated.
**Oct. 2003 – Jan 2005**** ** **illmagination studios ** **New York, NY**** **
***New Media Director/ Web Producer***
· Manage Client relations and direct all aspects of Web Production and ensure all client projects are completed in a timely manner and under budget.
· Identified, arranged and managed outsourcing needs.
· Identified new technologies and expanded service offerings.
· Conducted competitive analysis studies and recommendations for clients and run usability testing seminars to examine and identify possible problems and/or bottlenecks.
· Mentored clients to insure smooth handover upon project completion.
· Developed backend tools to ensure smooth workflow amongst employees and outsourced partners regardless of location.
**Oct. 2002 – Sept. 2003 Micro Warehouse / CDW CT **
*Art Director/ Web Producer*
§ Coded all HTML and CSS for Static and Dynamic areas of [login to view URL] and Micro Warehouse Inc.’s Intranet redesigns based off Photoshop mockups. Liased with Development team in NJ offices and Freelance Developers in Turkey to ensure that all design and functionality standards were strictly abided by. Once developed, managed 75% of the content on Intranet and 90% of content on [login to view URL].
§ Streamlined the content deployment tool to ensure current and accurate products and promotions were advertised on all [login to view URL] homepages.
§ Managed the process of bi-weekly advertising updates to all of the Consumer, Government, Education and Corporate segments for the Micro, Mac, Data Comm and Mobile catalogs.
§ Worked closely with Broadcast Email Manager and Web Design team to produce all HTML for the PC Business, PC Consumer, Mac and Data Comm weekly broadcast emails.
§ Created cross-browser/platform, scalable promotional pages showcasing product information offers and promotions for Micro warehouse Inc.’s manufacturers.
2001 - 2002 Freelance Larchmont, NY
***Freelance Web Designer***
§ Retained by diverse collection of clients to create original art and graphic layout of web sites. Incorporate interactive elements and e-commerceinitiatives; perform technical coding, review and testing; and work closely with senior executives to conceptualize, design and launch Internet sites furthering company goals.
***Sample Clients & results:***
· **Coombe Pharmacy** – Redesigned clients Internet site to provide e- commerce focus. Developed integrated product database and “shopping cart†and met aggressive 2 week project timeline.
· **Cara Miller** – Created clients first ever “brochure†website and won contract to update site to fully functioning e-commerce site. Surpassed clients’ expectations while keeping project extremely under budget. Finished e-commerce portion of site 2 weeks earlier than required.
1999 - 2001 &nbs
## Area of Expertise
HTML, CSS, ASP, ASP.NET, Flash, CSS, Java, Photoshop, Fireworks, Dreamweaver. Usability.