Mohamed A.

I am a multi-functional person because of my passion for learning new technology. I'm a fresh graduated Data Analyst, Media Buyer, and SEO Specialist ---------- I am a media buyer and SEO expert with certifications from Google and Udacity at the advanced level. I can work on different advertising platforms such as Facebook, Google and others. Specifically, I can perform the following tasks: • Assist in development of building paid social media plans including audience targeting and segmentation, messaging, flighting, and budgeting • Hands-on bidding optimization to grow the business and hit ROI targets • Design and execute A/B tests and optimization measures for creative, landing pages, user experience, and bidding • Analyze paid social campaign performance against company KPI’s, report on trends and insights to key stakeholders, provide intelligent interpretation and appropriate action plans based on conclusions. • Manage SEO campaigns through keyword research, targeted content development, and on-page optimizations • Perform technical site analysis and content compliance audits • Define SEO success metrics, develop and manage high-quality reporting, and communicate performance and insights that show progress toward program KPI's. ------ I am a junior data analyst and freelance. I studied data analysis through the Udasty platform and obtained a Nanodegree certificate from it. During my studies, I succeeded in implementing graduation projects, which measured a number of important skills in data analysis, such as writing in Python code, dealing with its libraries such as Pandas and Numpy, and dealing with skills such as data gathering, data Wrangling, assessing data, cleaning data, visualizing data, asking questions and drawing conclusions. ----------------- Education: I hold a Bachelor of Arts in History from Alexandria University in Egypt (2006). After that, I received many training courses related to the actual needs of the labor market, such as: - ICDL Certificate in 2006 from the British International Center in Alexandria, Egypt. Training courses in sales and negotiation skills. I followed her up over the years with courses in Small Business Management and Digital Marketing from Google, Edraak, and Udacity. - For a period of my life, I worked in the journalistic and media field and received training courses in this regard from the Edraak platform in cooperation with ARIJ for investigative journalism. In general, I am passionate about learning and pursuing the new and the modern. That is why I went to study data science through the “Our Digital Future” initiative, which is carried out in cooperation with the Egyptian Ministry of Communications and Information Technology and the Udasty platform, through which I have so far obtained a certificate in data analysis (challenge level) and then a certificate Data analysis (professional or nanoscale) It is a journey that has begun and will continue.