Teresa E.

Digital Marketing professional with strong experience in planning and executing digital marketing strategies and campaigns. Detail oriented and always focused on results and meeting deadlines, empathy helps me in connecting with clients, stakeholders and team. I love to take chances to always grow and challange myself. Services offered: DIGITAL MEDIA STRATEGIST: 1. Buyer Personas Analysis: Understanding your target audience is crucial for effective ADV Campaigns. I will conduct comprehensive research to identify demographics, geographics, professions, passions and interests, habits. By identifing clear target segments, I will ensure a great ROI. 2. Competitors' Analysis: Understanding who your competitors are and how they interact with your potential clients is crucial. So I will provide you with an xtensive research to understand: who they are, where they are, and how the interact with thei customer base, pros and cons of their communication. 3. Content Marketing Strategy: I will help you create your social media accounts on various platforms, develop content strategies for each social network, create a weekly/Monthly calendar, and monitor social media performance. 4. Social Media Paid ADV (FB, IG, Tik Tok, Linkedin): social media is a powerful tool for building brand awareness, engaging with your audience, gaining leads and new precious contacts. I will help you identify the most suitable social media to use, according to your business goal and target audience, and plan, budget, monitor and analyse campaigns. 5. Pay-Per-Click (PPC) Advertising: I will manage PPC campaigns on Google Ads and Amazon ads. I will create and optimize ad campaigns to drive targeted traffic to your website and generate leads or sales. 6. Influencer Marketing: Identify other websites or blogs within your niche. The author content includes a link back to your website. EMAIL MARKETING STRATEGIST: Email marketing is a strategic tool to engage with customers, promote products or services, build brand awareness, and ultimately drive conversions and revenue. Here's a more detailed breakdown of what I could do for you: 1. Campaign Planning: plan and develop email marketing strategies, determine the goals of each campaign 2. List Management & CRM integration: manage email subscriber lists, ensuring that they are up-to-date and compliant with relevant regulations, such as the General Data Protection Regulation (GDPR) 3. Segmentation: for highly targeted and personalized email campaigns. 4. A/B Testing: on different elements of email campaigns to optimize open rates, click-through rates, and conversion rates. 5. Automation: set up and manage email automation workflows. 6. Analytics, Reporting and Optimization: Track the performance of email campaigns, analyzing metrics such as open rates, click-through rates, conversion rates, and ROI, to make data-driven decisions and refine future campaigns.