Before anything do you have a creative/style/brand brief and/pr guide?
If you say "Oh, just do it"—we can stop here unless you want THE BEST choice in the droves of know-nothing copy-pasters thinking this is about PhD/academic writing despite "having read 'Freelance Content Evaluator and Improvement Specialist' request in full."
...did they REALLY?
It doesn't take a genius or doctorate to see through that—however if you have those deliverables mentioned in the beginning on hand we can go miles with it.
Otherwise, from past experience, it'll lead to nothing but infighting, an ego fueled "my way or the highway"-driven and confused mess, and only "playing business" as the next in a long line of bruised, damaged, fragile egos trying to cope with the fact they have nothing but a flimsy "admin/sales degree" with no talent whatsoever.
...are you better than that?
If you answered yes—we can get started ASAP from prior experience doing the same for small businesses, independent creators, studios, and all with a track record of creative content development, editing, and DMCA/fair use compliance guidance.
So what now?
Let's talk about it—see you then.